The attention stimulus of cultural differences in global services sourcing
Year of publication: |
2015
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Authors: | Peeters, Carine ; Dehon, Catherine ; Garcia-Prieto, Patricia |
Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 46.2015, 2, p. 241-251
|
Subject: | cultural differences | global sourcing | attention stimulus | cost estimations | survey method | econometrics | Interkulturelles Management | Cross-cultural management | Welt | World | Kulturelle Identität | Cultural identity |
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