The existence and persistence of the pay-per-use bias in car sharing services
Year of publication: |
2021
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Authors: | Dowling, Katharina ; Manchanda, Puneet ; Spann, Martin |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 38.2021, 2, p. 329-342
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Subject: | Car sharing | Flat-rate bias | Pay-per-use bias | Pricing | Sharing economy | Share Economy | Systematischer Fehler | Bias | Kraftfahrzeug | Motor vehicle | Autovermietung | Car leasing | Theorie | Theory |
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