The importance of the venue in an information search : online ticket purchase in the performing arts
Year of publication: |
2018
|
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Authors: | Martinez, Carole ; Euzéby, Florence ; Lallement, Jeanne |
Published in: |
International journal of arts management. - Montréal : Ecole, ISSN 1480-8986, ZDB-ID 2105595-6. - Vol. 20.2018, 3, p. 60-74
|
Subject: | Performing arts | venue | information search | Information Display Board | e-marketing | Informationsverhalten | Information behaviour | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Kunst | Arts | Theater | Theatre | Informationsversorgung | Information provision | Unternehmensgründung | Business start-up |
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