The influence of ethnocentricity in purchase behavior and ethnocentric attitudes
Year of publication: |
2016
|
---|---|
Authors: | Aramendia-Muneta, Maria Elena ; Reardon, James |
Published in: |
International journal of business anthropology. - Newcastle upon Tyne : Cambridge Scholars Publishing, Lady Stephenson Library, ISSN 2155-6237, ZDB-ID 2896846-3. - Vol. 6.2016, 2, p. 103-115
|
Subject: | consumer ethnocentricity | purchase behaviour | domestic and foreign product | Spain | Spanien | Konsumentenverhalten | Consumer behaviour | Nationalkultur | National culture |
-
Pleshko, Larry P., (2019)
-
Italy's country image and the role of ethnocentrism in Spanish and Chinese consumers' perceptions
Bursi, Tiziano, (2012)
-
Kan, Gongjian, (2014)
- More ...
-
Nuclear energy promotion using collectable cards aimed at children
Aramendia-Muneta, Maria Elena, (2020)
-
Consumer attitudes towards mobile advertising : an updated vision
Aramendia-Muneta, Maria Elena, (2019)
-
Erro Garcés, Amaya, (2023)
- More ...