The Strategic Marketing of Science, Technology, and Medical Journals : A Business History of a Dynamic Marketplace, 2000-2020

by Albert N. Greco

Chapter 1: Introduction to History and Development of Scientific, Technical, and Medical [STM]Journals -- Chapter 2: The State of the Scholarly Journal Publishing Industry in 2000 -- Chapter 3: The Impact of Disruption: 2001-2012 -- Chapter 4: The Impact of Legal, Intellectual Property, and Copyright Infringement Issues: 2000-2022 -- Chapter 5: The Responses of the Major Textbook Publishers: 2013-2020 -- Chapter 6: The Future of STM Journals.

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Year of publication:	2023
Authors:	Greco, Albert N.
Publisher:	2023.: Cham : Springer International Publishing 2023.: Cham : Imprint: Palgrave Macmillan
Subject:	Scholarly journals \| STM journals \| scientific, technical, and medical journals \| STM publishers \| scientific, technical, and medical publishers \| journal revenues \| journal history \| business of journal publishing \| Elsevier \| Wolters Kluwer \| Wiley \| Springer Nature \| Taylor & Francis \| Irland \| Ireland \| Bibliometrie \| Bibliometrics \| Fachzeitschrift \| Journal \| Wirtschaftswissenschaft \| Economics \| Betriebswirtschaftslehre \| Business economics \| Gesundheitswesen \| Health care system \| Marketing

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Extent:	1 Online-Ressource (XVII, 176 p. 1 illus.)
Type of publication:	Book / Working Paper
Language:	English
ISBN:	978-3-031-31964-8 ; 978-3-031-31963-1 ; 978-3-031-31965-5
Other identifiers:	10.1007/978-3-031-31964-8 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014306596