The value of social media data in fashion forecasting
Year of publication: |
2023
|
---|---|
Authors: | Fu, Youran ; Fisher, Marshall L. |
Published in: |
Manufacturing & service operations management : M & SOM. - Linthicum, Md. : Informs, ISSN 1526-5498, ZDB-ID 2023273-1. - Vol. 25.2023, 3, p. 1136-1154
|
Subject: | business analytics | empirical operations management | retail operations | Social Web | Social web | Prognoseverfahren | Forecasting model | Mode | Fashion | Einzelhandel | Retail trade | Prozessmanagement | Business process management | Unternehmensanalyse | Business analysis |
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