Triangulation von Umfragedaten in der Marketing- und Managementforschung : Inhaltsanalyse und Anwendungshinweise
Year of publication: |
2009
|
---|---|
Authors: | Homburg, Christian ; Schilke, Oliver ; Reimann, Martin |
Published in: |
Die Betriebswirtschaft : DBW. - Stuttgart : Schäffer-Poeschel, ISSN 0342-7064, ZDB-ID 213053-1. - Vol. 69.2009, 2, p. 173-193
|
Subject: | Datenqualität | Data quality | Betriebswirtschaftslehre | Business economics | Bibliometrie | Bibliometrics | 1998-2008 |
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