Typographic design of outdoor signage, restaurant authenticity, and consumers' willingness to dine : extending semiotic theory
Year of publication: |
2023
|
---|---|
Authors: | Song, Hanqun ; Ding, Qing Shan ; Xu, Jing ; Kim, Jonghyeong ; Chang, Richard C. Y. |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 35.2023, 7, p. 2388-2409
|
Subject: | Authenticity | Frequency of dining in ethnic restaurants | Semiotics | Signage | Typographic design |
-
Label design of wines sold online : effects of perceived authenticity on purchase intentions
Pelet, Jean-Eric, (2020)
-
Perceived and projected authenticity of visitor attractions as signs : a Peircean semiotic analysis
Paraskevaidis, Pavlos, (2021)
-
Thompson, Craig J., (2022)
- More ...
-
Transparency, authenticity and purchase intentions : Chinese independent restaurants
Yang, Huijun, (2022)
-
Nostalgic experiences in time-honored restaurants : antecedents and outcomes
Song, Hanqun, (2021)
-
Xu, Jing, (2022)
- More ...