Why men and women continue to use social networking sites : the role of gender differences
Year of publication: |
December 2017
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Authors: | Krasnova, Hanna ; Veltri, Natasha F. ; Eling, Nicole ; Buxmann, Peter |
Published in: |
The journal of strategic information systems : incorporating International Information Systems. - Amsterdam [u.a.] : Elsevier, ISSN 0963-8687, ZDB-ID 1099465-8. - Vol. 26.2017, 4, p. 261-284
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Subject: | Gender | Social networking sites | Facebook | Continuance intention | Satisfaction | Uses and gratifications | Gendered self-construal | Relational interdependence | Collective interdependence | Geschlecht | Social Web | Social web | Soziales Netzwerk | Social network | Online-Marketing | Internet marketing |
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