Wissensbasierte Gestaltung von Kundenbeziehungen durch Service, Logistik und E-Technologien : modellgestützte empirische Untersuchung
Peter Faust
| Year of publication: |
2003 ; 1. Aufl.
|
|---|---|
| Authors: | Faust, Peter |
| Publisher: |
München : TCW, Transfer-Centrum |
| Subject: | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Kundenservice | Customer service | Logistik | Logistics | Electronic Commerce | E-commerce | Internet | Theorie | Theory | Deutschland | Germany | Wissensmanagement | Knowledge management | Kundenmanagement | Beziehungsmanagement | Kundenorientierung | Wissensbasiertes System |
| Extent: | XIII, 455 S graph. Darst 24 cm |
|---|---|
| Series: | TCW Wissenschaft und Praxis. - München : TCW-Transfer-Centrum GmbH, ZDB-ID 2085726-3. - Vol. 25 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Teilw. zugl.: München, Techn. Univ., Diss. |
| Notes: | Pp. |
| ISBN: | 3-937236-02-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002051132