Zielgruppen finden und überzeugen : [WiGIM Jahrestagung am 13.10.2005]
H. Diller (Hrsg.)
| Year of publication: |
2006
|
|---|---|
| Other Persons: | Diller, Hermann (contributor) |
| Institutions: | Wissenschaftliche Gesellschaft für Innovatives Marketing (contributor) |
| Publisher: |
Nürnberg |
| Subject: | Zielgruppe | Target group | Marketing | Theorie | Theory | Deutschland | Germany |
| Description of contents: | Table of Contents [d-nb.info] |
| Published items: |
8 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | X, 118 S. Ill., graph. Darst. 30 cm |
|---|---|
| Series: | Marketingforschung aktuell. - Nürnberg : Wiss. Ges. für Innovatives Marketing, ZDB-ID 2115238-X. - Vol. 9 |
| Conferences: | WiGIM Jahrestagung : (Nürnberg) ; 2005.10.13 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift ; Graue Literatur ; Non-commercial literature ; Sammelwerk ; Collection of articles of several authors ; Conference proceedings |
| Language: | German |
| Notes: | Enth. 8 Beitr |
| ISBN: | 3-933286-39-5 ; 978-3-933286-39-0 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003336026