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isPartOf:"Asia Pacific journal of marketing and logistics"
subject:"Globalization"
~subject:"International marketing"
~subject:"Relationship marketing"
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Globalization
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Gandhi, Aradhana
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Iyer, Rajesh
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Asia Pacific journal of marketing and logistics
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
26
The Indian economic journal
20
Economic developments in India : quarterly update : analysis, reports, policy documents
19
International journal of business and globalisation : IJBG
18
International journal of Indian culture and business management
16
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
15
Finance India : the quarterly journal of Indian Institute of Finance
14
China, India and the international economic order
13
Global business review
12
SpringerLink / Bücher
12
Diversity and change in modern India : economic, social and political approaches
11
International journal of business excellence
11
Journal of retailing and consumer services
11
The Asian economic review : journal of the Indian Institute of Economics
11
Globalisation and contemporary economic scenario ; 2
10
Paradigm : the journal of Institute of Management Technology
10
Global economic meltdown and Indian economy
9
Globalisation and contemporary economic scenario ; 1
9
Globalisation and world economic policies ; 2
9
Journal of business research : JBR
9
Marketing in the new global order : challenges and opportunities
9
South Asian journal of management : SAJM
9
The international journal of bank marketing : IJBM
9
Emerging giants : China and India in the world economy
8
International journal of business information systems : IJBIS
8
International journal of emerging markets
8
International trade : regionalism and multilateralism
8
Journal of global marketing
8
Springer eBook Collection
8
Vision : the journal of business perspective
8
World Trade Organisation and Indian economic reforms ; 2
8
Focus : journal of international business
7
Globalisation, employment and mobility : the South Asian experience
7
Globalization and politics in India
7
Indian economy under globalisation process
7
International business review : the official journal of the European International Business Academy
7
International journal of Indian culture and business management : IJICBM
7
International journal of business innovation and research
7
Journal of Indian business research
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1
Customer orientation as a psychological construct : evidence from Indian B-B salespeople
Johlke, Mark C.
;
Iyer, Rajesh
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
4
,
pp. 704-720
Persistent link: https://www.econbiz.de/10011791953
Saved in:
2
Small retailer's new product acceptance in emerging market : a grounded theory approach
Shaikh, Ateeque
;
Gandhi, Aradhana
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 547-564
Persistent link: https://www.econbiz.de/10011585253
Saved in:
3
Devoted to you my love : brand devotion amongst young consumers in emerging Indian market
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
2
,
pp. 180-197
Persistent link: https://www.econbiz.de/10011562881
Saved in:
4
The impact of globalization on consumer acculturation : a study of urban, educated, middle class Indian consumers
Gupta, Nitin
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
1
,
pp. 41-58
Persistent link: https://www.econbiz.de/10009492374
Saved in:
5
Like it or not : differences in advertising likeability and dislikeability within Asia
Gazley, Aaron
;
Krisjanous, Jayne
;
Fam, Kim Shyan
; …
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
1
,
pp. 23-40
Persistent link: https://www.econbiz.de/10009492376
Saved in:
6
Globalization does lead to change in consumer behavior : an empirical evidence of impact of globalization on changing materialistic values in Indian consumers and its aftereffects
Gupta, Nitin
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
3
,
pp. 251-269
Persistent link: https://www.econbiz.de/10009269546
Saved in:
7
Cross-cultural analysis of gender roles : Indian and US advertisements
Khairullah, Durriya H. Z.
;
Khairullah, Zahid Y.
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
1
,
pp. 58-75
Persistent link: https://www.econbiz.de/10003821143
Saved in:
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