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isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~isPartOf:"Digital Transformation for Fashion and Luxury Brands : Theory and Practice"
~isPartOf:"International journal of retail & distribution management"
~source:"econis"
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Mode
49
Fashion
40
Consumer behaviour
20
Konsumentenverhalten
20
Textile distribution
19
Textilhandel
19
Bekleidungsindustrie
12
Clothing industry
12
Luxury goods
10
Luxusgüter
10
Lieferkette
9
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9
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8
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8
Beziehungsmarketing
4
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Internet marketing
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Bowen, Gordon
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Jahrbuch der Absatz- und Verbrauchsforschung
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
International journal of retail & distribution management
Journal of fashion marketing and management
216
Journal of retailing and consumer services
78
Journal of business research : JBR
66
Journal of global fashion marketing : JGfM
57
International journal of consumer studies
33
International journal of production economics
29
Cogent business & management
20
The international review of retail, distribution and consumer research
20
Business history
17
Asia Pacific journal of marketing and logistics
16
SpringerLink / Bücher
16
Young consumers : insight and ideas for responsible marketers
15
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
The journal of brand management : an international journal
13
Transportation research / E : an international journal
13
Psychology & marketing
12
The journal of product & brand management
12
Qualitative market research : an international journal
11
Springer eBook Collection
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
International journal of production research
10
Journal of Islamic marketing
10
Springer Series in Fashion Business
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Analytical modeling research in fashion business
8
Contemporary case studies on fashion production, marketing and operations
8
History of retailing and consumption
8
Journal of economic geography
8
Journal of international consumer marketing
8
Journal of marketing management : JMM ; journal of the Academy of Marketing
8
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All
ECONIS (ZBW)
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1
Globalisation versus deglobalisation in the fashion industry
Bowen, Gordon
;
Bowen, Richard
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 339-357)
.
2024
Persistent link: https://www.econbiz.de/10014529117
Saved in:
2
Blockchain: technology transforming the fashion industry
Cedrola, Elena
;
Kulaga, Barbara
;
Pomi, Grazia Li
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 27-46)
.
2024
Persistent link: https://www.econbiz.de/10014529062
Saved in:
3
Augmented Reality (AR) in retailing : customers' experience in luxury fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
Saved in:
4
Influencer marketing and consumer behaviour : insights into the effectiveness of fashion influencers' sponsored content on Instagram
Pegan, Giovanna
;
Verginella, Chiara
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 155-184)
.
2024
Persistent link: https://www.econbiz.de/10014529070
Saved in:
5
The customer experience with fashion sale robots : a psycho-interpretative framework
Montera, Raffaella
;
Ciasullo, Maria Vincenza
;
Cucari, Nicola
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 207-223)
.
2024
Persistent link: https://www.econbiz.de/10014529106
Saved in:
6
Enterprise social media and digital creativity for fashion brands
Zeng, Xiaohui
;
Jawad, Caroline
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 225-247)
.
2024
Persistent link: https://www.econbiz.de/10014529111
Saved in:
7
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
8
Strategies for greening the fashion supply chain
Bowen, Gordon
;
Bowen, Deidre
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 271-289)
.
2024
Persistent link: https://www.econbiz.de/10014529114
Saved in:
9
Ethical consumption and self-authenticity in a second-hand luxury fashion industry online platform : a conceptual model of interpretation
Faraoni, Monica
;
Ranfagni, Silvia
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 359-381)
.
2024
Persistent link: https://www.econbiz.de/10014529119
Saved in:
10
Fashion and gamification
Cedrola, Elena
;
Giovannetti, Marta
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 423-442)
.
2024
Persistent link: https://www.econbiz.de/10014529126
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