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isPartOf:"The journal of brand management : an international journal"
~isPartOf:"The journal of product & brand management"
~person:"Kapferer, Jean-Noël"
~type_genre:"Aufsatz in Zeitschrift"
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3
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Kapferer, Jean-Noël
Guzman, Francisco
10
Fetscherin, Marc
7
Grappi, Silvia
6
Johnson, Lester W.
6
Wiedmann, Klaus-Peter
6
Abratt, Russell
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Baxter, Stacey M.
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Dwivedi, Abhishek
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Valette-Florence, Pierre
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Veloutsou, Cleopatra
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Gil Saura, Irene
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Phau, Ian
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Sarkar, Abhigyan
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Taute, Harry A.
4
Zarantonello, Lia
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Ahmed, Zafar U.
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Al-Kwifi, Sam O.
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Azar, Salim L.
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Baghi, Ilaria
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Balasubramanian, Siva Kumar
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Berenguer Contrí, Gloria
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Christodoulides, George
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Coker, Kesha K.
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Donvito, Raffaele
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Gunasti, Kunter
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Jung, Sojin
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Kara, Selcan
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The journal of brand management : an international journal
The journal of product & brand management
Journal of business research : JBR
4
International marketing review
1
Journal of personal selling & sales management
1
Journal of revenue and pricing management
1
Journal of strategic management education : JSME
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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ECONIS (ZBW)
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1
Assessing levers of guilt in luxury consumption : an international perspective
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 351-367
Persistent link: https://www.econbiz.de/10013164339
Saved in:
2
Are millennials really more sensitive to sustainable luxury? : a cross-generational international comparison of sustainability consciousness when buying luxury
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
27
(
2020
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10012297784
Saved in:
3
Beyond rarity: the paths of luxury desire : how luxury brands grow yet remain desirable
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
The journal of product & brand management
25
(
2016
)
2
,
pp. 120-133
Persistent link: https://www.econbiz.de/10011524047
Saved in:
4
The future of luxury : challenges and opportunities
Kapferer, Jean-Noël
- In:
The journal of brand management : an international journal
21
(
2014
)
9
,
pp. 716-726
Persistent link: https://www.econbiz.de/10010514132
Saved in:
5
Is luxury compatible with sustainability? : luxury consumers' viewpoint
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010234577
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