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language:"eng"
~language:"hun"
~person:"Boone, Louis E."
~subject:"Marketing management"
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Marketing management
Marketing
15
Marketingmanagement
7
Absatz
4
Theorie
4
Theory
4
USA
4
United States
4
Absatzpolitik
3
Einführung
2
Hand- und Lehrbücher, Nachschlagewerke
2
International marketing
2
Internationales Marketing
2
Marketing theory
2
Marketingtheorie
2
Verbraucher
2
Vereinigte Staaten
2
Welt
2
World
2
Absatzplanung
1
Absatztechnik
1
Absatzweg
1
B-to-B-Marketing
1
Betriebswirtschaftliche Einführungsschriften
1
Beziehungsmarketing
1
Brand management
1
Business-to-business marketing
1
Markenführung
1
Market segmentation
1
Marktforschung
1
Marktsegmentierung
1
Preisgestaltung
1
Produktgestaltung
1
Relationship marketing
1
Werbung
1
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7
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3
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3
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2
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2
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English
Hungarian
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Boone, Louis E.
Kotler, Philip
54
Kerin, Roger A.
23
Hartley, Steven W.
19
Peter, Jerome Paul
17
Armstrong, Gary
15
Keller, Kevin Lane
15
Donnelly, James H.
14
Rudelius, William
12
Piercy, Nigel
10
Sheth, Jagdish N.
9
Adeola, Ogechi
8
Baker, Michael John
8
Doyle, Peter
8
Hinson, Robert
8
Morgan, Neil A.
8
Vrontis, Demetris
8
Ferrell, Odies C.
7
Hutt, Michael D.
7
Speh, Thomas W.
7
Balmer, John M. T.
6
Boyd, Harper W.
6
Cravens, David W.
6
Ford, John B.
6
Gbadamosi, Ayantunji
6
Jaworski, Bernard J.
6
Jobber, David
6
Kurtz, David L.
6
Lamb, Charles W.
6
Lim, Weng Marc
6
Perreault, William D.
6
Pride, William M.
6
Thrassou, Alkis
6
Abratt, Russell
5
Alserhan, Baker Ahmad
5
Andreasen, Alan R.
5
Baker, Michael J.
5
Bjerre, Mogens
5
Christopher, Martin
5
Dibb, Sally
5
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Dickenson series on business management
1
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All
ECONIS (ZBW)
7
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Date (oldest first)
1
Principles of contemporary marketing
Kurtz, David L.
-
2008
-
Intern. student ed
Persistent link: https://www.econbiz.de/10013485443
Saved in:
2
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
2002
-
[2002 ed.]
Persistent link: https://www.econbiz.de/10001616372
Saved in:
3
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
1989
-
6. ed.
Persistent link: https://www.econbiz.de/10013467867
Saved in:
4
Marketing
Kurtz, David L.
;
Boone, Louis E.
-
1984
Persistent link: https://www.econbiz.de/10003499270
Saved in:
5
Contemporary marketing
Boone, Louis E.
-
1983
-
4th ed
Persistent link: https://www.econbiz.de/10001630005
Saved in:
6
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
1977
-
2. ed.
Persistent link: https://www.econbiz.de/10000677422
Saved in:
7
Management perspectives in marketing
Boone, Louis E.
;
Boone, Louis Eugene
-
1972
Persistent link: https://www.econbiz.de/10000555933
Saved in:
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