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subject:"Geschichte"
~isPartOf:"Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring"
~subject:"Italien"
~subject:"Social Web"
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Geschichte
Italien
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Fashion
6
Mode
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Brand management
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Social web
3
Beziehungsmarketing
2
Business start-up
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Consumer behaviour
2
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Relationship marketing
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Textile distribution
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Textilhandel
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Chiara Ferragni
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Bazaki, Eirini
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Wanick, Vanissa
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Reay, Emma
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Stallwood, James
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Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
Journal of fashion marketing and management
32
Journal of retailing and consumer services
14
Journal of global fashion marketing : JGfM
11
Journal of business research : JBR
9
Business history
5
Young consumers : insight and ideas for responsible marketers
5
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
4
The journal of brand management : an international journal
4
Cogent business & management
3
International studies of management and organization
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of historical research in marketing
3
Journal of promotion management : innovations in planning and applied research
3
Qualitative market research : an international journal
3
Technological forecasting & social change : an international journal
3
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
3
The journal of product & brand management
3
Biblioteca dell'economia d'azienda
2
Electronic commerce research
2
Enterprise & society : the international journal of business history
2
European journal of international management : EJIM
2
European journal of marketing : EJM
2
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
2
History of retailing and consumption
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
International journal of internet marketing and advertising : IJIMA
2
International journal of management practice : IJMP
2
International journal of production economics
2
Journal of Islamic marketing
2
Journal of advertising research
2
Journal of consumer behaviour
2
Journal of consumer marketing
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Promoting organizational performance through 5G and agile marketing
2
Saggi
2
Sustainable Luxury : An International Perspective
2
The international review of retail, distribution and consumer research
2
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ECONIS (ZBW)
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The use of Augmented Reality to enhance consumer experience : the case of Kohl's Snapchat Virtual Closet and Sephora Virtual Artist
Wanick, Vanissa
;
Stallwood, James
;
Bazaki, Eirini
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 55-71)
.
2023
Persistent link: https://www.econbiz.de/10013542108
Saved in:
2
Skins in the game : fashion branding and commercial video games
Reay, Emma
;
Wanick, Vanissa
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 73-90)
.
2023
Persistent link: https://www.econbiz.de/10013542110
Saved in:
3
Becoming a fashion blogger entrepreneur : the case of Chiara Ferragni
Bazaki, Eirini
;
Cedrola, Elena
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 91-116)
.
2023
Persistent link: https://www.econbiz.de/10013542134
Saved in:
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