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subject:"India"
type_genre:"Case study"
~isPartOf:"Cases on branding strategies and product development : successes and pitfalls"
~subject:"Organisatorischer Wandel"
~type_genre:"Aufsatzsammlung"
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India
Organisatorischer Wandel
Brand management
5
Indien
5
Markenführung
5
Brand
2
Cosmetics
2
Kosmetik
2
Markenartikel
2
Consumer goods
1
Consumer goods marketing
1
Consumer motivation
1
Dairy industry
1
Dienstleistung
1
Dienstleistungsqualität
1
Frauen
1
Kaira District Cooperative Milk Producers Union
1
Kaufentscheidung
1
Kaufmotiv
1
Konsumgüter
1
Konsumgütermarketing
1
Marketing management
1
Marketingmanagement
1
Milchverarbeitung
1
Pune
1
Purchase decision
1
Quality management
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Qualitätsmanagement
1
Semiotics
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Semiotik
1
Service quality
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Services
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Telecommunications industry
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Telekommunikationssektor
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Women
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Case study
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Krishnan, Archana
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Padma, R.
1
Sharma, Anupam
1
Sharma, Pawan Kumar
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Srivastava, Mukta
1
Sudarśan, Sudio
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Cases on branding strategies and product development : successes and pitfalls
Case studies on MNCs in India
16
India studies in business and economics
16
Springer eBook Collection
15
MNCs in India : issues and challenges
14
Tata's business and growth strategy
12
India Studies in Business and Economics
10
SpringerLink / Bücher
10
Journal of advances in management research : JAMR
9
Premier reference source
9
Harvard business review : HBR
8
Indian case studies in business management
8
Emerald insight
7
Strategic marketing cases in emerging markets
7
Global business review
6
International journal of business excellence
6
International journal of logistics systems and management
6
The TQM journal : the international review of organizational improvement
6
Advances in finance, accounting, and economics (AFAE) book series
5
Cases on supply chain and distribution management : issues and principles
5
Finance India : the quarterly journal of Indian Institute of Finance
5
International journal of technology marketing : IJTMkt
5
Oxford collected essays
5
Routledge contemporary South Asia series
5
Routledge studies in development economics
5
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
5
Critical explorations
4
Icfai books
4
Indian History Congress golden jubilee year publication series
4
International political economy series
4
Management decision : MD
4
Services marketing cases in emerging markets : an asian perspective
4
The Asian economic review : journal of the Indian Institute of Economics
4
The Icfai University Press on corporate turnarounds : Indian and global experiences
4
The Indian journal of economics
4
Working paper / Institute for Social and Economic Change
4
Advances in logistics, operations, and management science (ALOMS) book series
3
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
3
Case studies on India inc. : the competitiveness
3
Corporate governance & corporate social responsibility in India : issues and perspectives
3
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Semiotics of brand building : case of the Muthoot Group
Sudarśan, Sudio
- In:
Cases on branding strategies and product development : …
,
(pp. 298-326)
.
2015
Persistent link: https://www.econbiz.de/10010504632
Saved in:
2
A case study on pitfalls in branding of Boroline
Padma, R.
;
Sharma, Pawan Kumar
- In:
Cases on branding strategies and product development : …
,
(pp. 239-253)
.
2015
Persistent link: https://www.econbiz.de/10010504638
Saved in:
3
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
Saved in:
4
Service branding through quality practices in public and private telecommunication organization
Krishnan, Archana
- In:
Cases on branding strategies and product development : …
,
(pp. 79-102)
.
2015
Persistent link: https://www.econbiz.de/10010504648
Saved in:
5
Branding and brand management : case of Amul
Sharma, Anupam
- In:
Cases on branding strategies and product development : …
,
(pp. 47-78)
.
2015
Persistent link: https://www.econbiz.de/10010504695
Saved in:
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