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type:"article"
type_genre:"Mehrbändiges Werk"
~subject:"Marketingmanagement"
~subject:"Organizational change"
~type_genre:"Case study"
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Tanishq: bringing jewellery to daily life
Adhikari, Atanu
;
Sankaran, Ramesh Kumar
;
Karkhanis, Trupti
- In:
Strategic marketing cases in emerging markets
,
(pp. 11-25)
.
2017
Persistent link: https://www.econbiz.de/10011667535
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2
Revolution ventures - introduction to the service organization and situation description
Roy, Gautam
;
Adhikari, Atanu
- In:
Strategic marketing cases in emerging markets
,
(pp. 107-115)
.
2017
Persistent link: https://www.econbiz.de/10011667545
Saved in:
3
Building brands in emerging economies : a consumer-oriented approach
Nunez, Sandra
;
Castaño, Raquel
- In:
Business analytics and cyber security management in …
,
(pp. 183-194)
.
2017
Persistent link: https://www.econbiz.de/10011586342
Saved in:
4
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
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5
Organizational transformation for sustainable development : a case study
Sharma, Radha R.
;
Mukherji, Shoma
- In:
Management of permanent change
,
(pp. 195-216)
.
2015
Persistent link: https://www.econbiz.de/10010466351
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6
Hospitality innovations in the emerging experience economy : a case study of the Oberoi resorts
Bharwani, Sonia
- In:
Innovations in services marketing and management : …
,
(pp. 307-328)
.
2014
Persistent link: https://www.econbiz.de/10010201153
Saved in:
7
Graph theoretic approach for analysing the readiness of an organisation for adapting lean thinking : a case study
Gurumurthy, Anand
;
Mazumdar, Prasoon
;
Muthusubramanian, …
- In:
International journal of organizational analysis
21
(
2013
)
3
,
pp. 396-427
Persistent link: https://www.econbiz.de/10009788921
Saved in:
8
Marketing strategies in the microfinance sector : a case study on Hand in Hand Microfinance Pvt. Ltd.
Jayashankar, Priyanka
;
Goedegebuure, Robert V.
- In:
The IUP journal of marketing management : IJMM
11
(
2012
)
3
,
pp. 64-78
Persistent link: https://www.econbiz.de/10009660064
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9
Measurement of project management performance : a case study in the Indian oil industry
Dey, Prasanta
- In:
Ready for change? : transition through turbulence to …
,
(pp. 221-241)
.
2012
Persistent link: https://www.econbiz.de/10009531324
Saved in:
10
Organizational change and development : a case study in the Indian electricity market
Budhwar, Pawan S.
;
Bhatnagar, Jyotsna
;
Saini, Debi
- In:
Ready for change? : transition through turbulence to …
,
(pp. 145-163)
.
2012
Persistent link: https://www.econbiz.de/10009531336
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