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type:"article"
type_genre:"Mehrbändiges Werk"
~subject:"Marketingmanagement"
~subject:"USA"
~type_genre:"Case study"
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ECONIS (ZBW)
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Tanishq: bringing jewellery to daily life
Adhikari, Atanu
;
Sankaran, Ramesh Kumar
;
Karkhanis, Trupti
- In:
Strategic marketing cases in emerging markets
,
(pp. 11-25)
.
2017
Persistent link: https://www.econbiz.de/10011667535
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2
Revolution ventures - introduction to the service organization and situation description
Roy, Gautam
;
Adhikari, Atanu
- In:
Strategic marketing cases in emerging markets
,
(pp. 107-115)
.
2017
Persistent link: https://www.econbiz.de/10011667545
Saved in:
3
Building brands in emerging economies : a consumer-oriented approach
Nunez, Sandra
;
Castaño, Raquel
- In:
Business analytics and cyber security management in …
,
(pp. 183-194)
.
2017
Persistent link: https://www.econbiz.de/10011586342
Saved in:
4
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
Saved in:
5
Hospitality innovations in the emerging experience economy : a case study of the Oberoi resorts
Bharwani, Sonia
- In:
Innovations in services marketing and management : …
,
(pp. 307-328)
.
2014
Persistent link: https://www.econbiz.de/10010201153
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6
The unmanageable star performer : the regional head of business contemplates the best way to handle the hotheaded but highly effective leader of the India office
Goel, Abhishek
- In:
Harvard business review : HBR
91
(
2013
)
5
,
pp. 141-145
Persistent link: https://www.econbiz.de/10009740742
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7
Marketing strategies in the microfinance sector : a case study on Hand in Hand Microfinance Pvt. Ltd.
Jayashankar, Priyanka
;
Goedegebuure, Robert V.
- In:
The IUP journal of marketing management : IJMM
11
(
2012
)
3
,
pp. 64-78
Persistent link: https://www.econbiz.de/10009660064
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8
Strategic change management : corporate governance failures in India and USA ; a tale of two countries
Ravi, Siva Prasad
- In:
International journal of strategic change management : IJSCM
4
(
2012
)
3/4
,
pp. 281-304
Persistent link: https://www.econbiz.de/10009756679
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9
A business strategy for marketing the products and services of T&CG/SHGs : an analytical case study on Baluchari Sarees of Bishnupur
Mitra, Sarbani
;
Agrawal, K. M.
- In:
Management strategies and innovation
,
(pp. 87-107)
.
2011
Persistent link: https://www.econbiz.de/10008904784
Saved in:
10
Survial from economic sanctions : a comparative case study of India and North Korea
Singh, Nitya
;
Lee, Wootae
- In:
Journal of Asian public policy
4
(
2011
)
2
,
pp. 171-186
Persistent link: https://www.econbiz.de/10009379562
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