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type:"article"
type_genre:"Mehrbändiges Werk"
~subject:"Marketingmanagement"
~subject:"Unternehmenserfolg"
~type_genre:"Case study"
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Case studies on MNCs in India
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Developing next generation leaders for transgenerational entrepreneurial family enterprises
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Family enterprise in the Asia Pacific : exploring transgenerational entrepreneurship in family firms
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International journal of business excellence
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Journal of risk finance : the convergence of financial products and insurance
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Kleine und mittlere Unternehmen in einer globalisierten Welt : Festschrift für Prof. Dr. Wolfgang König anlässlich seines 65. Geburtstages
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Tanishq: bringing jewellery to daily life
Adhikari, Atanu
;
Sankaran, Ramesh Kumar
;
Karkhanis, Trupti
- In:
Strategic marketing cases in emerging markets
,
(pp. 11-25)
.
2017
Persistent link: https://www.econbiz.de/10011667535
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2
Revolution ventures - introduction to the service organization and situation description
Roy, Gautam
;
Adhikari, Atanu
- In:
Strategic marketing cases in emerging markets
,
(pp. 107-115)
.
2017
Persistent link: https://www.econbiz.de/10011667545
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3
Building brands in emerging economies : a consumer-oriented approach
Nunez, Sandra
;
Castaño, Raquel
- In:
Business analytics and cyber security management in …
,
(pp. 183-194)
.
2017
Persistent link: https://www.econbiz.de/10011586342
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4
Farmer producer organizations in India : policy, performance, and design issues
Nayak, Amar K. J. R.
- In:
Organised retailing and agri-business : implications of …
,
(pp. 289-303)
.
2016
Persistent link: https://www.econbiz.de/10011378240
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5
Corporate governance : lessons from the Satyam scam
Chakma, Jyoti Bikash
;
Kumar, NVR Jyoti
- In:
Corporate governance & corporate social responsibility …
,
(pp. 61-74)
.
2016
Persistent link: https://www.econbiz.de/10011589185
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6
Case study on corporate social action in Goa's iron ore mining industry
Ramesh, C. M.
;
Swamy, Ranjini
- In:
Corporate responsibility : social action, institutions …
,
(pp. 207-227)
.
2016
Persistent link: https://www.econbiz.de/10011404200
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7
Challenges of collective leadership
Ramachandran, Kavil
;
Bhatnagar, Navneet
- In:
Developing next generation leaders for …
,
(pp. 75-96)
.
2015
Persistent link: https://www.econbiz.de/10011414594
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8
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
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9
Hospitality innovations in the emerging experience economy : a case study of the Oberoi resorts
Bharwani, Sonia
- In:
Innovations in services marketing and management : …
,
(pp. 307-328)
.
2014
Persistent link: https://www.econbiz.de/10010201153
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10
Marketing strategies in the microfinance sector : a case study on Hand in Hand Microfinance Pvt. Ltd.
Jayashankar, Priyanka
;
Goedegebuure, Robert V.
- In:
The IUP journal of marketing management : IJMM
11
(
2012
)
3
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pp. 64-78
Persistent link: https://www.econbiz.de/10009660064
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