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type_genre:"Amtsdruckschrift"
type_genre:"Bibliography included"
~isPartOf:"Cases on branding strategies and product development : successes and pitfalls"
~type_genre:"Article"
~type_genre:"Fallstudie"
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Brand management
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India
5
Indien
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Markenführung
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Brand
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Cosmetics
2
Kosmetik
2
Markenartikel
2
Consumer goods
1
Consumer goods marketing
1
Consumer motivation
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Dairy industry
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Dienstleistung
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Dienstleistungsqualität
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Frauen
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Kaira District Cooperative Milk Producers Union
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Kaufentscheidung
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Konsumgütermarketing
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Marketing management
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Marketingmanagement
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Quality management
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Qualitätsmanagement
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Semiotics
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Amtsdruckschrift
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Krishnan, Archana
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Padma, R.
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Sharma, Anupam
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Sharma, Pawan Kumar
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Srivastava, Mukta
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Sudarśan, Sudio
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Cases on branding strategies and product development : successes and pitfalls
Report / National Sample Survey Organisation, Ministry of Statistics & Programme Implementation, Government of India
85
OECD Economics Department working papers
19
Case studies on MNCs in India
16
Journal of Risk and Financial Management
15
Cogent Economics & Finance
14
MNCs in India : issues and challenges
14
Market Research and Planning Cell : MRPC
14
Studies on the structure of the industrial economy
12
Tata's business and growth strategy
12
Economic research report
10
United Nations publication
10
Journal of advances in management research : JAMR
9
Cogent Business & Management
8
Harvard business review : HBR
8
Health Economics Review
8
Indian case studies in business management
8
Technical papers / OECD Development Centre
8
Economies
7
Strategic marketing cases in emerging markets
7
Europäische Hochschulschriften / 5
6
Global business review
6
International journal of business excellence
6
International journal of logistics systems and management
6
The TQM journal : the international review of organizational improvement
6
Working papers / OECD, Economics Department
6
Cases on supply chain and distribution management : issues and principles
5
Finance India : the quarterly journal of Indian Institute of Finance
5
International Journal for Research in Vocational Education and Training (IJRVET)
5
International journal of technology marketing : IJTMkt
5
Journal of Economic Structures
5
Mineral facts and problems
5
Occupational wage survey, (fourth round)
5
Population policy paper
5
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
5
Third occupational wage survey
5
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
4
Beiträge zur Südasienforschung
4
CESifo Forum
4
Census of India / Occasional paper
4
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Semiotics of brand building : case of the Muthoot Group
Sudarśan, Sudio
- In:
Cases on branding strategies and product development : …
,
(pp. 298-326)
.
2015
Persistent link: https://www.econbiz.de/10010504632
Saved in:
2
A case study on pitfalls in branding of Boroline
Padma, R.
;
Sharma, Pawan Kumar
- In:
Cases on branding strategies and product development : …
,
(pp. 239-253)
.
2015
Persistent link: https://www.econbiz.de/10010504638
Saved in:
3
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
Saved in:
4
Service branding through quality practices in public and private telecommunication organization
Krishnan, Archana
- In:
Cases on branding strategies and product development : …
,
(pp. 79-102)
.
2015
Persistent link: https://www.econbiz.de/10010504648
Saved in:
5
Branding and brand management : case of Amul
Sharma, Anupam
- In:
Cases on branding strategies and product development : …
,
(pp. 47-78)
.
2015
Persistent link: https://www.econbiz.de/10010504695
Saved in:
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