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type_genre:"Collection of articles written by one author"
type_genre:"Kongress"
~isPartOf:"Faculteit der Economische en Toegepaste Economische Wetenschappen / Katholieke Universiteit Leuven / Katholieke Universiteit te Leuven"
~isPartOf:"Legends in consumer behavior"
~subject:"Trademark law"
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Faculteit der Economische en Toegepaste Economische Wetenschappen / Katholieke Universiteit Leuven / Katholieke Universiteit te Leuven
Legends in consumer behavior
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Legal considerations applying to consumer decision making and purchase behavior - part 1
Jacoby, Jacob
;
Swann, Jerre B.
;
Krishna, Aradhna
; …
-
2015
Persistent link: https://www.econbiz.de/10011444742
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2
Legal considerations applying to consumer decision making and purchase behavior - part 2
Jacoby, Jacob
;
Craig, C. S.
;
Malhotra, Naresh K.
-
2015
Persistent link: https://www.econbiz.de/10011444749
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