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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Konsumentenverhalten"
~subject:"Resource-based view"
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Konsumentenverhalten
Resource-based view
Customer integration
75
Kundenintegration
75
Betriebliche Wertschöpfung
41
Beziehungsmarketing
41
Relationship marketing
41
Value creation
41
Lieferantenmanagement
37
Supplier relationship management
37
Innovation
32
Value co-creation
30
B-to-B-Marketing
24
Business-to-business marketing
24
Innovation management
24
Innovationsmanagement
24
New product development
23
Produktentwicklung
23
Customer value
17
Kundenwert
17
Business network
16
Integration
16
Unternehmensnetzwerk
16
Inter-firm cooperation
13
Unternehmenskooperation
13
Knowledge transfer
12
Lieferkette
12
Supply chain
12
Wissenstransfer
12
Consumer behaviour
11
Service-Dominant Logic
11
Service-dominant logic
11
Co-creation
10
Knowledge management
10
Marketing management
10
Marketingmanagement
10
Ressourcenorientierter Ansatz
10
Social Web
10
Social web
10
Wissensmanagement
10
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Aarikka-Stenroos, Leena
1
Adams, Frank G.
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Akaka, M. A.
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Averdung, Axel
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Bahar, Varqa Shamsi
1
Baumann, Jasmin
1
Benson-Rea, Maureen
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Bocconcelli, Roberta
1
Campbell, Colin L.
1
Carlborg, Per
1
Chan, Tommy K. H.
1
Chong, Alain Yee Loong
1
D'Antone, Simona
1
Day, George S.
1
Du, Mingfei
1
Dubinsky, Alan J.
1
Falk, Tomas
1
Faullant, Rita
1
Ferraro, Carla
1
Füller, Johann
1
Geleilate, José Mauricio Galli
1
Gopalakrishna, Srinath
1
Graham, Kenneth W.
1
Gudergan, Siegfried
1
Hajli, Nick
1
Harrison, Debbie
1
Hasche, Nina
1
Hedvall, Klas
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Hollebeek, Linda D.
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Hsiao, Shih-Hui
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Jaakkola, Elina
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Jiang, Yanxin
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Kock, Alexander
1
Lawrence, Justin M.
1
Lee, Zach W. Y.
1
Luoma, Jukka
1
Malthouse, Edward C.
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Marcos Cuevas, Javier
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
84
Journal of retailing and consumer services
67
Journal of marketing management : MM
21
The journal of services marketing
21
International journal of hospitality management
19
Technological forecasting & social change : an international journal
18
Journal of service management
16
Journal of strategic marketing
14
The service industries journal
14
The journal of product & brand management
13
Cogent business & management
12
Journal of international consumer marketing
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
Marketing intelligence & planning
11
The journal of consumer marketing
11
International journal of consumer studies
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
The journal of business & industrial marketing
10
International journal of technology marketing : IJTMkt
9
Journal of the Academy of Marketing Science
9
International journal of innovation management
8
International journal of retail & distribution management
8
Journal of marketing
8
European journal of marketing : EJM
7
Handbook of research on customer engagement
7
International journal of production economics
7
Journal of global marketing
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of internet commerce
7
Journal of marketing management : JMM ; journal of the Academy of Marketing
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Journal of service research : JSR
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Management information systems : mis quarterly
7
Marketing theory
7
Research policy : policy, management and economic studies of science, technology and innovation
7
Services marketing quarterly
7
The journal of brand management : an international journal
7
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ECONIS (ZBW)
22
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1
From channel
integration
to platform
integration
: capabilities required in hospitality
Bahar, Varqa Shamsi
;
Nenonen, Suvi
;
Starr, Richard G., Jr.
- In:
Industrial marketing management : the international …
94
(
2021
),
pp. 19-40
Persistent link: https://www.econbiz.de/10012513126
Saved in:
2
Resource
integration
: adopting a paradox perspective to inform the management of tensions in customer resource allocation
Vafeas, Mario
;
Hughes, Tim
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 596-609
Persistent link: https://www.econbiz.de/10012422365
Saved in:
3
Buffering B2B service failure : the role of customer engagement
Sands, Sean
;
Campbell, Colin L.
;
Ferraro, Carla
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 47-60
Persistent link: https://www.econbiz.de/10013255667
Saved in:
4
How customer knowledge affects exploration : generating, guiding, and gatekeeping
Sihvonen, Antti
;
Luoma, Jukka
;
Falk, Tomas
- In:
Industrial marketing management : the international …
94
(
2021
),
pp. 90-105
Persistent link: https://www.econbiz.de/10012513123
Saved in:
5
Can systems
integration
lead to improved performance? : the role of strategic alliances
Geleilate, José Mauricio Galli
;
Parente, Ronaldo Couto
; …
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 17-28
Persistent link: https://www.econbiz.de/10012588293
Saved in:
6
Market niches as dynamic, co-created resource domains
Odlin, Denis
;
Benson-Rea, Maureen
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 29-40
Persistent link: https://www.econbiz.de/10012588295
Saved in:
7
The yin and yang of outside-in thinking
Day, George S.
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 84-86
Persistent link: https://www.econbiz.de/10012285330
Saved in:
8
When customer ethnography is good for you : a contingency perspective
Salzmann, Edmund Christian
;
Kock, Alexander
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 366-377
Persistent link: https://www.econbiz.de/10012285374
Saved in:
9
Resource interaction and resource
integration
: similarities, differences, reflections
Bocconcelli, Roberta
;
Carlborg, Per
;
Harrison, Debbie
; …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 385-396
Persistent link: https://www.econbiz.de/10012422284
Saved in:
10
Customer involvement in big data analytics and its impact on B2B innovation
Zhang, Haisu
;
Xiao, Yazhen
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 99-108
Persistent link: https://www.econbiz.de/10012212212
Saved in:
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