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~isPartOf:"Journal of hospitality marketing & management"
~subject:"Electronic Commerce"
~subject:"Markenimage"
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Search: "Customer relationship management"
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Electronic Commerce
Markenimage
Beziehungsmarketing
114
Relationship marketing
114
Consumer behaviour
72
Konsumentenverhalten
72
Customer satisfaction
64
Kundenzufriedenheit
64
Dienstleistungsqualität
54
Service quality
54
Hotel industry
38
Hotellerie
38
Gastronomie
22
Restaurant industry
22
Brand management
20
Markenführung
20
Brand image
17
Viral marketing
16
Virales Marketing
16
customer loyalty
14
loyalty
14
Beschwerdemanagement
13
Complaint management
13
Gastgewerbe
12
Hospitality industry
12
Social Web
12
Social web
12
Confidence
11
Vertrauen
11
Brand
10
Hospital
10
Krankenhaus
10
Markenartikel
10
satisfaction
10
Customer integration
8
Emotion
8
Kundenintegration
8
customer satisfaction
8
service quality
8
Holiday behaviour
7
Urlaubsverhalten
7
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English
17
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Šerić, Maja
2
Assaker, Guy
1
Berenguer Contrí, Gloria
1
Bilro, Ricardo Godinho
1
El Haddad, Rania
1
Fong, Lawrence Hoc Nang
1
Gil Saura, Irene
1
Goh, Ben
1
González-Mansilla, Oscar Luis
1
Guerreiro, João Pedro Silva Martins
1
Haobin, Ye Ben
1
Huang, Yi-Jhan
1
Huffman, Lynn
1
Huiyue, Ye
1
Jin, Naehyun Paul
1
Kang, Juhee
1
Kim, Min-Seong
1
Kim, Soon-Ho
1
Kozak, Nazmi
1
Lee, Heng Wei
1
Lee, Seonjeong
1
Li, Xiangping
1
Lin, Wen-Pei
1
Liu, Chih-Hsing
1
Liu, Tingting
1
Loureiro, Sandra Maria Correia
1
Lu, Yu-Hung
1
Manthiou, Aikaterini
1
Momayez, Ayatollah
1
Mostafa Rasoolimanesh, S.
1
O'Connor, Peter
1
Ong, Chuan Huat
1
Peng, Li
1
Praničević, Daniela Garbin
1
Rahmani, Atousa Kamangar
1
Rasouli, Nasrin
1
Rather, Raouf Ahmad
1
Saleem, Muhammad Abid
1
Sannassee, Raja Vinesh
1
Seetanah, Boopendra
1
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Journal of hospitality marketing & management
Journal of business research : JBR
126
Journal of retailing and consumer services
110
The journal of product & brand management
78
The journal of brand management : an international journal
65
International journal of electronic customer relationship management : IJECRM
42
Industrial marketing management : the international journal for industrial and high-tech firms
41
Asia Pacific journal of marketing and logistics
39
International journal of hospitality management
38
International journal of internet marketing and advertising : IJIMA
33
Cogent business & management
31
Psychology & marketing
28
Journal of travel and tourism marketing
27
SpringerLink / Bücher
24
Journal of strategic marketing
23
International journal of business information systems : IJBIS
22
International journal of electronic marketing and retailing : IJEMR
22
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
22
Marketing intelligence & planning
22
Journal of internet commerce
21
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
20
The journal of business & industrial marketing
20
European journal of marketing : EJM
19
International journal of e-business research : an official publication of the Information Resources Management Association
19
Tourism management : research, policies, practice
19
Journal of electronic commerce research : JECR
17
Journal of the Academy of Marketing Science
17
The service industries journal
17
International journal of contemporary hospitality management
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Journal of promotion management : innovations in planning and applied research
16
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
16
Journal of retailing
16
Electronic commerce research
15
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Journal of marketing
15
International journal of electronic commerce : IJEC
14
Journal of marketing management : MM
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
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ECONIS (ZBW)
17
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1
Developing customer-based brand equity from both employee and customer perspectives
Liu, Chih-Hsing
;
Lin, Wen-Pei
;
Lu, Yu-Hung
;
Huang, Yi-Jhan
- In:
Journal of hospitality marketing & management
32
(
2023
)
3
,
pp. 285-316
Persistent link: https://www.econbiz.de/10014281014
Saved in:
2
Effect of value co-creation on customer satisfaction : the mediating role of brand equity
González-Mansilla, Oscar Luis
;
Serra Cantallops, Antoni
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 242-263
Persistent link: https://www.econbiz.de/10013545839
Saved in:
3
Effects of customer forgiveness on brand betrayal and brand hate in restaurant service failures : does apology letter matter?
Rasouli, Nasrin
;
Mostafa Rasoolimanesh, S.
;
Rahmani, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 662-687
Persistent link: https://www.econbiz.de/10013327881
Saved in:
4
The impact of hotel servicescape on customer mindfulness and brand experience : the moderating role of length of stay
Haobin, Ye Ben
;
Huiyue, Ye
;
Peng, Li
;
Fong, Lawrence …
- In:
Journal of hospitality marketing & management
30
(
2021
)
5
,
pp. 592-610
Persistent link: https://www.econbiz.de/10012549287
Saved in:
5
Hotel brand personality and brand loyalty : an affective, conative and behavioral perspective
Li, Xiangping
;
Yen, Chih-Lun
;
Liu, Tingting
- In:
Journal of hospitality marketing & management
29
(
2020
)
5
,
pp. 550-570
Persistent link: https://www.econbiz.de/10012256151
Saved in:
6
Examining an integrated model of green image, perceived quality, satisfaction, trust, and loyalty in upscale hotels
Assaker, Guy
;
O'Connor, Peter
;
El Haddad, Rania
- In:
Journal of hospitality marketing & management
29
(
2020
)
8
,
pp. 934-955
Persistent link: https://www.econbiz.de/10012384382
Saved in:
7
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
8
The consumer value-based brand citizenship behavior model : evidence from local and global coffee businesses
Kim, Soon-Ho
;
Kim, Min-Seong
;
Lee, Seonjeong
- In:
Journal of hospitality marketing & management
28
(
2019
)
4
,
pp. 472-490
Persistent link: https://www.econbiz.de/10012176672
Saved in:
9
Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty
Sop, Serhat Adem
;
Kozak, Nazmi
- In:
Journal of hospitality marketing & management
28
(
2019
)
8
,
pp. 926-956
Persistent link: https://www.econbiz.de/10012176754
Saved in:
10
Consumer-generated reviews on social media and brand relationship outcomes in the fast-food chain industry
Šerić, Maja
;
Praničević, Daniela Garbin
- In:
Journal of hospitality marketing & management
27
(
2018
)
2
,
pp. 218-238
Persistent link: https://www.econbiz.de/10011848352
Saved in:
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