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~isPartOf:"Journal of international consumer marketing"
~subject:"Consumer behaviour"
~subject:"Markenführung"
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Consumer behaviour
Markenführung
Designation of origin
47
Herkunftsbezeichnung
47
Konsumentenverhalten
43
Brand image
24
Markenimage
24
Brand management
13
Rules of origin
12
Ursprungsregeln
12
country of origin
12
National culture
10
Nationalkultur
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consumer ethnocentrism
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International marketing
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Internationales Marketing
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USA
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United States
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Brand
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Country of origin
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Markenartikel
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Consumer animosity
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Emerging economies
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Consumer behavior
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India
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Indien
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Messung
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Multinationales Unternehmen
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Transnational corporation
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country image
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Advertising
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Advertising effects
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Australia
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Australien
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Comparison
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44
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Arora, Amit
3
Arora, Anshu
3
Gavish, Yossi
2
Hornikx, Jos
2
McIntyre, John R.
2
Meurs, Frank van
2
Samu, Sridhar
2
Shoham, Aviv
2
Wu, Jun
2
Agnihotri, Arpita
1
Aktan, Murat
1
Anjam, Mahwish
1
Arnita, Devi
1
Bacouël-Jentjens, Sabine
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1
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1
Basfirinci, Cigdem
1
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1
Bortoluzzo, Adriana Bruscato
1
Bruning, Edward R.
1
Bruwer, Johan
1
Bui Nhat Vuong
1
Buller, Courtney
1
Burnaz, Sebnem
1
Carvalho, Sergio W.
1
Caskey, D'Arcy
1
Chatterjee, Soumi
1
Chattopadhyay, Tanmay
1
Cilingir, Zuhal
1
Coskun, Merve
1
De Nisco, Alessandro
1
Ekici, Ahmet
1
Escandon-Barbosa, Diana
1
Freundt, Valeria L. M. A.
1
Garcia de los Salmones Sanchez, Maria del Mar
1
Ghaddar, Reem
1
Ghauri, Pervez N.
1
Ghosh, Abhijit
1
Gillespie, Kate
1
Giraldi, Janaina de Moura Engracia
1
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Journal of international consumer marketing
International marketing review
43
Journal of business research : JBR
30
Journal of global marketing
29
Asia Pacific journal of marketing and logistics
27
Journal of retailing and consumer services
25
International business review : the official journal of the European International Business Academy
20
The journal of consumer marketing
18
Journal of international marketing
17
The journal of product & brand management
17
The journal of brand management : an international journal
13
Journal of food products marketing
12
Marketing intelligence & planning
12
International journal of wine business research : IJWBR
10
Journal of travel and tourism marketing
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
Tourism management : research, policies, practice
10
European journal of marketing : EJM
9
International journal of consumer studies
9
International journal of emerging markets
9
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
9
Journal of promotion management : JPM
9
Food policy : economics planning and politics of food and agriculture
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Corporate reputation review : an international journal
7
Country of origin effect : looking back and moving forward
7
Journal of fashion marketing and management
7
Tourism management perspectives : TMP
7
Australasian marketing journal
6
Journal of Islamic marketing
6
Journal of euromarketing
6
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of international food & agribusiness marketing : JIFAM
6
Tourism analysis : an interdisciplinary tourism & hospitality journal
6
Arbeitsbericht / Institut für Agrarpolitik und Marktforschung der Justus-Liebig-Universität Giessen
5
Canadian journal of agricultural economics : CJAE
5
European review of agricultural economics : ERAE
5
International journal of leisure and tourism marketing : IJLTM
5
International journal of retail & distribution management
5
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ECONIS (ZBW)
44
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1
A cross-national study investigating the role of country of origin and word of mouth in expatriates' decision process when seeking a healthcare provider
Freundt, Valeria L. M. A.
;
Bortoluzzo, Adriana Bruscato
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 47-62
Persistent link: https://www.econbiz.de/10014321449
Saved in:
2
Role of intrinsic and extrinsic cues on consumers' perceived product quality in an emerging market
Samu, Sridhar
;
Chattopadhyay, Tanmay
;
Mishra, Anubhav
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10014515018
Saved in:
3
Ethnocentrism and consumer knowledge in the U.S. auto consumer
Story, John
;
Godwin, Lynn
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 451-463
Persistent link: https://www.econbiz.de/10014422396
Saved in:
4
Contested Japanese-ness : examining the meaning of Japanese companies' country-of-origin in China as a product of communication
Li, Nan
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 404-419
Persistent link: https://www.econbiz.de/10014321494
Saved in:
5
The effects of macro and micro country image on consumer brand preferences
Garcia de los Salmones Sanchez, Maria del Mar
;
Herrero, …
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 137-150
Persistent link: https://www.econbiz.de/10013167315
Saved in:
6
A holistic approach to investigate consumer's attitude toward foreign products : role of country personality, self-congruity, product image and ethnocentrism
Aktan, Murat
;
Anjam, Mahwish
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10013167317
Saved in:
7
Partitioned country-of-origin effect on consumer behavior : a meta-analysis
De Nisco, Alessandro
;
Oduro, Stephen
- In:
Journal of international consumer marketing
34
(
2022
)
5
,
pp. 592-615
Persistent link: https://www.econbiz.de/10013465906
Saved in:
8
Caught in the middle of a global trade war : Singaporean consumers' country brand evaluations
Caskey, D'Arcy
;
Warden, Clyde A.
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 380-393
Persistent link: https://www.econbiz.de/10013361572
Saved in:
9
"The Great War" in the auto-making industry : banal nationalism and symbolic domination and country-of-origin effect in consumer culture
Rius-Ulldemolins, Joaquim
- In:
Journal of international consumer marketing
33
(
2021
)
1
,
pp. 98-112
Persistent link: https://www.econbiz.de/10012423926
Saved in:
10
Believe it or not : the effect of involvement on the credibility of image transfer through co-branding
Nasution, Reza Ashari
;
Arnita, Devi
;
Purnama, Saqina Qanidya
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 578-594
Persistent link: https://www.econbiz.de/10012650588
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