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~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~isPartOf:"The journal of product & brand management"
~subject:"Einzelhandel"
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Einzelhandel
Beziehungsmarketing
210
Relationship marketing
210
Consumer behaviour
133
Konsumentenverhalten
133
Brand management
106
Markenführung
106
Brand image
82
Markenimage
82
Brand
71
Markenartikel
71
Customer satisfaction
41
Kundenzufriedenheit
41
Social Web
36
Social web
36
Brand loyalty
34
Markentreue
27
Internet marketing
25
Online-Marketing
25
Lieferantenmanagement
24
Supplier relationship management
24
relationship marketing
24
Emotion
20
Confidence
18
Vertrauen
18
Dienstleistungsqualität
17
Marketing management
17
Marketingmanagement
17
Service quality
17
Customer value
16
Kundenwert
16
Customer integration
15
Kundenintegration
15
Retail trade
15
Social media
14
Viral marketing
13
Virales Marketing
13
Brand love
10
Brand relationships
9
Brand co-creation
8
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15
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Gil Saura, Irene
3
Broyles, S. Allen
2
Leingpibul, Thaweephan
2
Lindsey-Mullikin, Joan
2
Bayraktar, Azra
1
Chen, Yi-Mu
1
Choi, Dooyoung
1
Davis, Donna
1
Doyle, Jim
1
Dubois, Pierre-Louis
1
Faßnacht, Martin
1
Fuentes-Blasco, María
1
Gallarza-Granizo, Martina G.
1
Grewal, Dhruv
1
Gómez-Suárez, Mónica
1
Hair, Neil
1
Huang, Tseng-Lung
1
Johnson, Kim K. P.
1
Kearns, Ryan
1
Kim, Hye-yŏng
1
Klose, Sonja
1
Kohli, Chiranjeev
1
Krishnan, Ram
1
Lee, Ji Young
1
Mathews-Lefbvre, Clarinda
1
Moeller, Sabine
1
Moliner-Velázquez, Beatriz
1
Munger, Jeanne Lauren
1
Oubiña, Javier
1
Ross, Robert H.
1
Rubio Benito, Natalia
1
Ruiz-Molina, Maria Eugenia
1
Ruiz-Molina, María-Eugenia
1
Servera-Francés, David
1
Wu, Juanjuan
1
Yamak, Oygur
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Yilmaz, Erdal
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
The journal of product & brand management
Journal of retailing and consumer services
176
Journal of retailing
46
Journal of business research : JBR
43
The international review of retail, distribution and consumer research
37
International journal of retail & distribution management
33
International journal of retail and distribution management
29
The journal of services marketing
15
Journal of strategic marketing
11
Marketing intelligence & planning
11
International journal of electronic marketing and retailing : IJEMR
10
Journal of the Academy of Marketing Science
10
Cogent business & management
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
International journal of production economics
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Psychology & marketing
8
International journal of business information systems : IJBIS
7
International journal of electronic commerce : IJEC
7
Services marketing quarterly
7
SpringerLink / Bücher
7
European journal of marketing : EJM
6
European journal of operational research : EJOR
6
Journal of business economics and management
6
Journal of internet commerce
6
Journal of operations management
6
Journal of service management
6
Service business
6
Technological forecasting & social change : an international journal
6
The journal of consumer marketing
6
Asia Pacific journal of marketing and logistics
5
Handelsforschung
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of technology marketing : IJTMkt
5
Journal of fashion marketing and management
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of marketing
5
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
5
The service industries journal
5
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ECONIS (ZBW)
15
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Date (oldest first)
1
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
Saved in:
2
Customers’ attribution of blame in chain store settings : the perspectives of relationship orientation
Chen, Yi-Mu
;
Huang, Tseng-Lung
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 220-238
Persistent link: https://www.econbiz.de/10011383851
Saved in:
3
Emotional and altruistic values as drivers for a loyalty-based segementation in retailing : an approach to postrecession Spanish apparel consumers
Gallarza-Granizo, Martina G.
;
Gil Saura, Irene
; …
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
3
,
pp. 200-217
Persistent link: https://www.econbiz.de/10011633633
Saved in:
4
The comparative influence of manufacturer and retailer brands on customers' purchase behavior
Leingpibul, Thaweephan
;
Broyles, S. Allen
;
Kohli, Chiranjeev
- In:
The journal of product & brand management
22
(
2013
)
3
,
pp. 208-217
Persistent link: https://www.econbiz.de/10009769841
Saved in:
5
Understanding brand loyalty of the store brand's customer base
Rubio Benito, Natalia
;
Oubiña, Javier
;
Gómez-Suárez, …
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 679-692
Persistent link: https://www.econbiz.de/10011416896
Saved in:
6
Customers' comparative loyalty to retail and manufacturer brands
Broyles, S. Allen
;
Ross, Robert H.
;
Davis, Donna
; …
- In:
The journal of product & brand management
20
(
2011
)
3
,
pp. 205-215
Persistent link: https://www.econbiz.de/10009231621
Saved in:
7
Perceived benefits of retail loyalty programs : their effects on program loyalty and customer loyalty
Kim, Hye-yŏng
;
Lee, Ji Young
;
Choi, Dooyoung
;
Wu, Juanjuan
- In:
Journal of relationship marketing : innovations & …
12
(
2013
)
2
,
pp. 95-113
Persistent link: https://www.econbiz.de/10009774825
Saved in:
8
Retail branding as a value creation process : managerial and research priorities
Mathews-Lefbvre, Clarinda
;
Dubois, Pierre-Louis
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 384-392
Persistent link: https://www.econbiz.de/10010224826
Saved in:
9
Companion shoppers and the consumer shopping experience
Lindsey-Mullikin, Joan
;
Munger, Jeanne Lauren
- In:
Journal of relationship marketing : innovations & …
10
(
2011
)
1
,
pp. 7-27
Persistent link: https://www.econbiz.de/10009012723
Saved in:
10
An investigation of pricing data for evidence of institutional-level relationship marketing behaviors
Doyle, Jim
- In:
Journal of relationship marketing : innovations & …
9
(
2010
)
4
,
pp. 264-278
Persistent link: https://www.econbiz.de/10008857873
Saved in:
1
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