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~subject:"Artificial intelligence"
~subject:"Brand"
~subject:"Decision"
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Baltas, George
6
Mavrommatis, Alexis
2
Saridakis, Charalampos
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Arfouslidis, Paraskevas C.
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Aulōnitēs, Geōrgios I.
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ECONIS (ZBW)
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Does ingredient advertising work? : some evidence on its impact
Giakoumaki, Christina
;
Aulōnitēs, Geōrgios I.
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
7
,
pp. 901-913
Persistent link: https://www.econbiz.de/10011564152
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2
Modeling price-related consequences of the brand origin cue : an empirical examination of the automobile market
Saridakis, Charalampos
;
Baltas, George
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
1
,
pp. 77-87
Persistent link: https://www.econbiz.de/10011444025
Saved in:
3
An empirical investigation into the determinants of decision speed in product elimination decision processes
Arfouslidis, Paraskevas C.
;
Baltas, George
; …
- In:
European management journal
33
(
2015
)
4
,
pp. 268-286
Persistent link: https://www.econbiz.de/10011346627
Saved in:
4
Outcomes of decision speed : an empirical study in product elimination decision-making processes
Argoulidis, Paraskevas
;
Baltas, George
;
Mavrommatis, Alexis
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 982-1008
Persistent link: https://www.econbiz.de/10010388100
Saved in:
5
Hybrid particle swarm optimization with mutation for optimizing industrial product lines : an application to a mixed solution space considering both discrete and continuous design...
Tsafarakis, Stelios
;
Saridakis, Charalampos
;
Baltas, George
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 496-506
Persistent link: https://www.econbiz.de/10009777576
Saved in:
6
Measuring brand equity in the car market: a hedonic price analysis
Baltas, George
;
Saridakis, C.
- In:
Journal of the Operational Research Society : OR
61
(
2010
)
2
,
pp. 284-293
Persistent link: https://www.econbiz.de/10003938122
Saved in:
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