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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
1,930
Konsumentenverhalten
1,929
Einzelhandel
666
Retail trade
666
Relationship marketing
583
Customer satisfaction
421
Kundenzufriedenheit
419
Online retailing
384
Online-Handel
384
Service quality
332
Dienstleistungsqualität
331
Brand management
286
Markenführung
286
Brand image
243
Markenimage
243
Social Web
219
Social web
219
E-commerce
203
Electronic Commerce
202
Internet marketing
183
Online-Marketing
182
Brand
167
Markenartikel
164
Emotion
155
Food retailing
130
Lebensmitteleinzelhandel
130
Confidence
129
Vertrauen
129
Distribution channel
126
Vertriebsweg
126
Viral marketing
122
Virales Marketing
122
USA
108
United States
108
Pricing strategy
97
Preismanagement
96
Theorie
92
Theory
92
Innovation adoption
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Prentice, Catherine
11
Lombart, Cindy
9
Park, Jungkun
7
Hollebeek, Linda D.
6
Klaus, Philipp
6
Louis, Didier
6
Agag, Gomaa
5
Khan, Imran
5
Molinillo, Sebastian
5
Mortimer, Gary
5
Rana, Nripendra P.
5
Das, Gopal
4
Fazal-e-Hasan, Syed
4
Han, Xiaoyun
4
Kuppelwieser, Volker
4
Loureiro, Sandra Maria Correia
4
Quach, Sara
4
Seger-Guttmann, Tali
4
Söderlund, Magnus
4
Thaichon, Park
4
Abdelmoety, Ziad Hassan
3
Anaya-Sánchez, Rafael
3
Arndt, Aaron D.
3
Bilgihan, Anil
3
Cambra-Fierro, Jesús
3
Carlson, Jamie
3
Cheah, Jun-Hwa
3
Dwivedi, Yogesh Kumar
3
Elms, Jonathan
3
Frasquet Deltoro, Marta
3
Gong, Taeshik
3
Harun, Ahasan
3
Islam, Jamid Ul
3
Japutra, Arnold
3
Karande, Kiran
3
Kumar, Vikas
3
Pantano, Eleonora
3
Park, Eunil
3
Poncin, Ingrid
3
Prybutok, Victor R.
3
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Journal of retailing and consumer services
582
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ECONIS (ZBW)
582
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1
Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Mollá Descals, …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014460825
Saved in:
2
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
Saved in:
3
Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
4
From redesign to revenue : measuring the effects of servicescape remodeling on customer lifetime value
Valentini, Tony
;
Roederer, Claire
;
Castéran, Herbert
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462312
Saved in:
5
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
6
A social media analytics-based approach to customer-centric reverse logistics management of electronic devices : a case study on notebooks
Ahmadi, Sadra
;
Shokouhyar, Sajjad
;
Amerioun, Motahare
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460767
Saved in:
7
Adoption, satisfaction, trust, and commitment of over-the-top platforms : an integrated approach
Soren, Anup Anurag
;
Chakraborty, Shibashish
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014460800
Saved in:
8
The impact of intelligent customer service agents' initial response on consumers' continuous interaction intention
Cheng, Zhendong
;
Fan, Wenfang
;
Shao, Bingjia
;
Jia, Wenli
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014460841
Saved in:
9
Can chatbot customer service match human service agents on customer satisfaction? : an investigation in the role of trust
Huang, Dongling
;
Markovitch, Dmitri G.
;
Stough, Rusty A.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014460850
Saved in:
10
Customization at a glance : investigating consumer experiences in mobile commerce applications
Siyal, Abdul Waheed
;
Chen, Hongzhuan
;
Shah, Syed Jamal
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460860
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