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Barrutia, José M.
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Echebarria, Carmen
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European journal of marketing : EJM
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Value co-creation in e-commerce contexts : does product type matter?
Barrutia, José M.
;
Paredes, Mario R.
;
Echebarria, Carmen
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 442-463
Persistent link: https://www.econbiz.de/10011574404
Saved in:
2
Consumer expertise matters in price negotiation : an empirical analysis of the determinants of mortgage loan prices in Spain prior to he financial crisis
Barrutia, José M.
;
Espinosa, María Paz
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 1962-1985
Persistent link: https://www.econbiz.de/10010461824
Saved in:
3
Networks : a social marketing tool
Barrutia, José M.
;
Echebarria, Carmen
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 324-343
Persistent link: https://www.econbiz.de/10009718524
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