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Search: "Swoboda, Bernhard"
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Globalisierung
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59
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59
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Swoboda, Bernhard
28
Zentes, Joachim
6
Elsner, Stefan
4
Morschett, Dirk
3
Olejnik, Edith
3
Sinning, Carolina
3
Hirschmann, Johannes
2
Jager, Martin
2
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European retail research
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Management international review : MIR ; journal of international business
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Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
Globales Handelsmanagement : Voraussetzungen - Strategien - Beispiele
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ECONIS (ZBW)
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Effects of internationalization rhythm and speed on e-commerce firms’ growth and the role of institutional distances
Swoboda, Bernhard
;
Sinning, Carolina
- In:
Management international review : MIR ; journal of …
62
(
2022
)
2
,
pp. 169-201
Persistent link: https://www.econbiz.de/10013272929
Saved in:
2
Endorsement of global product brands by global corporate brands : a consumer perspective across nations
Swoboda, Bernhard
;
Sinning, Carolina
- In:
Management international review : MIR ; journal of …
61
(
2021
)
4
,
pp. 563-598
Persistent link: https://www.econbiz.de/10012657849
Saved in:
3
How country development and national culture affect the paths of perceived brand globalness to consumer behavior across nations
Swoboda, Bernhard
;
Sinning, Carolina
- In:
Journal of business research : JBR
118
(
2020
),
pp. 58-73
Persistent link: https://www.econbiz.de/10012287588
Saved in:
4
Perceived globalness and reputation of multinational corporations : an empirical and methodological analysis across nations
Hirschmann, Johannes
-
2017
Persistent link: https://www.econbiz.de/10012259740
Saved in:
5
The impact of fit among internationalization stages and firms' structure, processes and culture on performance : a profile deviation perspective
Swoboda, Bernhard
- In:
Internationales Management und die Grundlagen des …
,
(pp. 59-82)
.
2016
Persistent link: https://www.econbiz.de/10011503210
Saved in:
6
Does being perceived as global pay off? : an analysis of leading foreign and domestic multinational corporation in India, Japan, and the United States
Swoboda, Bernhard
;
Hirschmann, Johannes
- In:
Journal of international marketing
24
(
2016
)
3
,
pp. 1-30
Persistent link: https://www.econbiz.de/10011584181
Saved in:
7
Internationalization speed of online retailers : a resource-based perspective on the influence factors
Schu, Matthias
;
Morschett, Dirk
;
Swoboda, Bernhard
- In:
Management international review : mir ; journal of …
56
(
2016
)
5
,
pp. 733-757
Persistent link: https://www.econbiz.de/10011666195
Saved in:
8
Do international retailers benefit from being global in emerging countries? : a multilevel study in China
Swoboda, Bernhard
;
Pennemann, Karin
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
2
,
pp. 141-150
Persistent link: https://www.econbiz.de/10010385216
Saved in:
9
A taxonomy of small- and medium-sized international family firms
Swoboda, Bernhard
;
Olejnik, Edith
- In:
Journal of international entrepreneurship
11
(
2013
)
2
,
pp. 130-157
Persistent link: https://www.econbiz.de/10009773723
Saved in:
10
SME's internationalisation patterns : descreptives, dynamics and determinants
Olejnik, Edith
;
Swoboda, Bernhard
- In:
International marketing review
29
(
2012
)
5
,
pp. 466-495
Persistent link: https://www.econbiz.de/10009661248
Saved in:
11
Internationale Expansion von Handelsunternehmen
Swoboda, Bernhard
- In:
Handbuch Handel : Strategien - Perspektiven - …
,
(pp. 37-61)
.
2012
Persistent link: https://www.econbiz.de/10009738020
Saved in:
12
Erfolg und Produktivität unterschiedlicher Internationalisierungsstrategien von Handelsunternehmen
Swoboda, Bernhard
;
Elsner, Stefan
-
2011
Persistent link: https://www.econbiz.de/10009230441
Saved in:
13
International expansion of the world's four largest retail companies
Swoboda, Bernhard
;
Elsner, Stefan
- In:
Fallstudien zum Internationalen Management : Grundlagen …
,
(pp. 881-899)
.
2011
Persistent link: https://www.econbiz.de/10009310240
Saved in:
14
Erfolgsrelevanz von KAM Strategien und Strukturen gegenüber internationalen Handelskunden
Swoboda, Bernhard
;
Schlüter, Andrea
;
Olejnik, Edith
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
4
,
pp. 278-292
Persistent link: https://www.econbiz.de/10009387765
Saved in:
15
Standardization of front-end offers and back-end processes of international store retailers
Swoboda, Bernhard
;
Elsner, Stefan
- In:
European retail research
25
(
2011
)
2
,
pp. 39-62
Persistent link: https://www.econbiz.de/10009404798
Saved in:
16
Schritt für Schritt : erfolgreiche Internationalisierungsstufen von KMU
Swoboda, Bernhard
;
Jager, Martin
;
Dabija, Dan Cristian
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
26
(
2009
)
3
,
pp. 10-15
Persistent link: https://www.econbiz.de/10003844446
Saved in:
17
Consequences of grocery retailer internationalization on KAM organization : research framework and hypotheses
Schlüter, Andrea
;
Swoboda, Bernhard
- In:
European retail research
23
(
2009
)
2
,
pp. 23-49
Persistent link: https://www.econbiz.de/10003938257
Saved in:
18
A behavior-based analysis of the changes of the structure, systems, and culture in the internationalization processes over time
Swoboda, Bernhard
;
Jager, Martin
;
Morschett, Dirk
; …
- In:
Research on knowledge, innovation and internationalization
,
(pp. 41-65)
.
2009
Persistent link: https://www.econbiz.de/10003947163
Saved in:
19
Internationalisation of retail firms : state of the art after 20 years of research
Swoboda, Bernhard
;
Zentes, Joachim
;
Elsner, Stefan
- In:
Marketing : journal of research and management
5
(
2009
)
2
,
pp. 105-126
Persistent link: https://www.econbiz.de/10003908020
Saved in:
20
International value chain processes by retailers and wholesalers : a general approach
Swoboda, Bernhard
;
Foscht, Thomas
;
Cliquet, Gérard
- In:
Journal of retailing and consumer services
15
(
2008
)
2
,
pp. 63-77
Persistent link: https://www.econbiz.de/10003699313
Saved in:
1
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