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Search: "The international journal of bank marketing : IJBM"
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Bank
Consumer behaviour
135
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Beziehungsmarketing
85
Relationship marketing
85
Customer satisfaction
66
Kundenzufriedenheit
66
Electronic Banking
63
Electronic banking
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Dienstleistungsqualität
58
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Consumer attitudes
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Großbritannien
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Islamisches Finanzsystem
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Pérez, Andrea
3
Babakus, Emin
2
Baumann, Chris
2
Blankson, Charles
2
Choudhury, Koushiki
2
Eriksson, Kent
2
Eser, Zeliha
2
Farah, Maya F.
2
Girard, Tulay
2
Hermansson, Cecilia
2
Hinson, Robert
2
Jaramillo, Fernando
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Mulki, Jay P.
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Pinar, Musa
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Rodríguez del Bosque, Ignacio A.
2
Sayani, Hameedah
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Sultan, Parves
2
Yavas, Ugur
2
Abdul-Hamid Abdul-Wahab
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Acar, Merve
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The international journal of bank marketing : IJBM
102
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ECONIS (ZBW)
102
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1
Application of the theory of planned behavior to customer switching intentions in the context of bank consolidations
Farah, Maya F.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 147-172
Persistent link: https://www.econbiz.de/10011617869
Saved in:
2
Consumers' switching motivations and intention in the case of bank mergers : a cross-cultural study
Farah, Maya F.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 254-274
Persistent link: https://www.econbiz.de/10011707780
Saved in:
3
Building customer loyalty in digital banking : a study of bank staff's perspectives on the challenges of digital CRM and loyalty
Larsson, Anthony
;
Viitaoja, Yamit
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 858-877
Persistent link: https://www.econbiz.de/10011788204
Saved in:
4
Relationship marketing strategies of Indian banks in the wake of the global economic slowdown
Roy, Sanjit Kumar
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009581875
Saved in:
5
Managing brand identity : effects on the employees
Bravo, Rafael
;
Buil, Isabel
;
De Chernatony, Leslie
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 2-23
Persistent link: https://www.econbiz.de/10011617832
Saved in:
6
Brand value proposition for bank customers in India
Moorthi, Y. L. R.
;
Mohan, Bijuna C.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 24-44
Persistent link: https://www.econbiz.de/10011617835
Saved in:
7
Banking system trust, bank trust, and bank loyalty
Esterik-Plasmeijer, Pauline W. J. van
;
Raaij, Willem …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 97-111
Persistent link: https://www.econbiz.de/10011617852
Saved in:
8
Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011617865
Saved in:
9
Advertising effectiveness on financial performance of banking sector : Turkey case
Acar, Merve
;
Temiz, Hüseyin
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 649-661
Persistent link: https://www.econbiz.de/10011729040
Saved in:
10
The role of positioning in the retail banking industry of Sub-Saharan Africa
Blankson, Charles
;
Ketron, Seth
;
Darmoe, Joseph
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 685-713
Persistent link: https://www.econbiz.de/10011729052
Saved in:
11
Demographic differences in Jordanian bank service quality perceptions
Al-jazzazi, Akram
;
Sultan, Parves
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 275-297
Persistent link: https://www.econbiz.de/10011707781
Saved in:
12
Efficiency of Qatari banking industry : an empirical investigation
Abdul-Hamid Abdul-Wahab
;
Bin Haron, Razali
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 298-318
Persistent link: https://www.econbiz.de/10011707947
Saved in:
13
Quality and image of banking services : a comparative study of conventional and Islamic banks
Saleh, Md Abu
;
Quazi, Ali
;
Keating, Byron
;
Gaur, …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 878-902
Persistent link: https://www.econbiz.de/10011788220
Saved in:
14
Consumer initial trust toward internet-only banks in France
Kaabachi, Souheila
;
Mrad, Selima Ben
;
Petrescu, Maria
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 903-924
Persistent link: https://www.econbiz.de/10011788241
Saved in:
15
Effects of regulations and competition on the innovativeness-performance relationship : evidence from the financial services industry
Anning-Dorson, Thomas
;
Nyamekye, Michael Boadi
;
Odoom, …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 925-943
Persistent link: https://www.econbiz.de/10011788246
Saved in:
16
Mediation role of brand preference on bank advertising and customer loyalty : a developing country perspective
Amoako, George Kofi
;
Anabila, Peter
;
Effah, Ebenezer Asare
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 983-996
Persistent link: https://www.econbiz.de/10011788289
Saved in:
17
Consumer perceptions of online banking in Spain using netnography : a positioning story
Clemente-Ricolfe, Jose-Serafin
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 966-982
Persistent link: https://www.econbiz.de/10011788290
Saved in:
18
The impact of perceived service quality dimensions on customer satisfaction : an empirical study on public sector banks in India
Kant, Rishi
;
Jaiswal, Deepak
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
3
,
pp. 411-430
Persistent link: https://www.econbiz.de/10011731400
Saved in:
19
Do consumers subjectively perceive relationships in objectively defined relational, interimistic, and transactional exchange in financial services?
Eriksson, Kent
;
Hermansson, Cecilia
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
3
,
pp. 472-494
Persistent link: https://www.econbiz.de/10011731471
Saved in:
20
The influence of culture on trust in B2B banking relationships
Houjeir, Roudaina
;
Brannan, Ross
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
3
,
pp. 495-515
Persistent link: https://www.econbiz.de/10011731545
Saved in:
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