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Search: person:"Baek, Ingee"
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Beziehungsmarketing
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Brand image
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Brand management
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Baek, Ingee
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Lee, Chun-Seon
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Lee, Jinyong
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Park, Seong Yong
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Industrial marketing management : the international journal for industrial and high-tech firms
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The impact of the brand management system on brand performance in B-B and B-C environments
Lee, Jinyong
;
Park, Seong Yong
;
Baek, Ingee
;
Lee, Chun-Seon
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 848-855
Persistent link: https://www.econbiz.de/10003781858
Saved in:
2
The impact of the brand management system on brand performance in B–B and B–C environments
Lee, Jinyong
;
Park, Seong Yong
;
Baek, Ingee
;
Lee, Chun-Seon
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 848-856
Persistent link: https://www.econbiz.de/10008897135
Saved in:
3
The impact of the brand management system on brand performance in B–B and B–C environments
Lee, Jinyong
;
Park, Seong Yong
;
Baek, Ingee
;
Lee, Chun-Seon
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 848-855
Persistent link: https://www.econbiz.de/10008135878
Saved in:
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