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Search: person:"Shukla, Yupal"
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Consumer behaviour
15
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15
Beziehungsmarketing
5
Relationship marketing
5
Einzelhandel
4
Retail trade
4
Brand image
3
Dienstleistungsqualität
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purchase intention
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22
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23
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Shukla, Yupal
15
Chatterjee, Ravi
10
Shukla, Yupal S.
7
Patel, Jayesh D.
6
Mishra, Sita
5
Gadhavi, Dharmesh D.
4
Malhotra, Gunjan
4
Arora, Vibha
3
Das, Kallol
2
Kamboj, Shampy
2
Sarmah, Bijoylaxmi
2
Aiello, Gaetano
1
Banerji, Diptiman
1
Bhatt, Nishith
1
Bilgihan, Anil
1
Bujisic, Milos
1
D'Souza, Clare M.
1
Dharmesh, Gadhavi
1
Dwivedi, Prabhat
1
Gadhavi, Dharmesh
1
Jarvis, Cheryl Burke
1
Kandampully, Jay
1
Kaplan, Andreas M.
1
Marimuthu, Malliga
1
Modi, Ashwin
1
Pandey, Mithilesh
1
Pangarkar, Aniruddha
1
Patel, Vipul
1
Pizzi, Gabriele
1
Ramasundaram, Aishwarya
1
Rana, Jyoti
1
Rathod, Khuman L.
1
Sharma, Anuj
1
Shukla, Yupal Sanatkumar
1
Singh, Ramendra
1
Sreejesh, S.
1
Vannucci, Virginia
1
Yupal, Shukla
1
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Journal of business research : JBR
3
International journal of business and emerging markets : IJBEM
2
Journal of retailing and consumer services
2
Advances In Management
1
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
International Journal of Emerging Markets
1
International business review : the official journal of the European International Business Academy
1
International journal of Indian culture and business management : IJICBM
1
International journal of consumer studies
1
International journal of emerging markets
1
International journal of services, economics and management
1
International review on public and non-profit marketing
1
Journal of Indian business research
1
Journal of consumer behaviour
1
Journal of strategic marketing
1
Technological forecasting & social change : an international journal
1
The journal of services marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
22
RePEc
1
Other ZBW resources
1
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1
Consumer minimalism for sustainability : exploring the determinants of rental consumption intention
Shukla, Yupal
;
Mishra, Sita
;
Chatterjee, Ravi
;
Arora, Vibha
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 514-529
Persistent link: https://www.econbiz.de/10014507321
Saved in:
2
Customer participation in service innovation using SNS smartphone apps : an investigation of the Indian hotel service industry
Sarmah, Bijoylaxmi
;
Shukla, Yupal
;
Chatterjee, Ravi
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2971-2992
Persistent link: https://www.econbiz.de/10014451774
Saved in:
3
Wellbeing implications of BoP marketing : a service ecosystem approach
Shukla, Yupal
;
Singh, Ramendra
;
Dwivedi, Prabhat
; …
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 883-894
Persistent link: https://www.econbiz.de/10014333404
Saved in:
4
How do we measure the intangible? : overcoming the measurement challenge in services
Banerji, Diptiman
;
Ramasundaram, Aishwarya
;
Sreejesh, S.
; …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1911-1926
Persistent link: https://www.econbiz.de/10014335651
Saved in:
5
Investigating the impact of consumers' patriotism and ethnocentrism on purchase intention : moderating role of consumer guilt and animosity
Mishra, Sita
;
Shukla, Yupal
;
Malhotra, Gunjan
;
Arora, Vibha
- In:
International business review : the official journal of …
32
(
2023
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014373664
Saved in:
6
Millennials' self-identity and intention to purchase sustainable products
Mishra, Sita
;
Shukla, Yupal
;
Malhotra, Gunjan
; …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
3
,
pp. 199-210
Persistent link: https://www.econbiz.de/10014321865
Saved in:
7
Creativity in marketing : examining the intellectual structure using scientometric analysis and topic modeling
Das, Kallol
;
Patel, Jayesh D.
;
Sharma, Anuj
;
Shukla, Yupal
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10013468821
Saved in:
8
Consumer retention through phygital experience in omnichannel retailing : role of consumer empowerment and satisfaction
Mishra, Sita
;
Malhotra, Gunjan
;
Chatterjee, Ravi
; …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 749-766
Persistent link: https://www.econbiz.de/10014304964
Saved in:
9
Privacy concerns and justice perceptions with the disclosure of biometric versus behavioral data for personalized pricing tell me who you are, I'll tell you how much you pay : onsu...
Pizzi, Gabriele
;
Vannucci, Virginia
;
Shukla, Yupal
; …
- In:
Journal of business research : JBR
148
(
2022
),
pp. 420-432
Persistent link: https://www.econbiz.de/10013325503
Saved in:
10
Exploring phygital omnichannel luxury retailing for immersive customer experience : the role of rapport and social engagement
Pangarkar, Aniruddha
;
Arora, Vibha
;
Shukla, Yupal
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013366263
Saved in:
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