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~subject:"Preismanagement"
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Search: subject_exact:"Discounter"
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Preismanagement
Discounter
200
Discounters
189
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75
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47
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42
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37
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ECONIS (ZBW)
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1
Determinants of purchasing behavior - on the interaction of price anchors and the framing of price changes
Dauenhauer, Caroline
;
Perret, Jens K.
-
2021
Persistent link: https://www.econbiz.de/10012498872
Saved in:
2
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
3
A fresh look at consumers' discounting of discounts in online and bricks-and-mortar shopping contexts
Kukar-Kinney, Monika
;
Carlson, Jeffrey R.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 442-444
Persistent link: https://www.econbiz.de/10011428935
Saved in:
4
Investigating the antecedents and consequences of an overall store price image in retail settings
Chang, Shu-hao
;
Wang, Kai-yu
- In:
Journal of marketing theory and practice
22
(
2014
)
3
,
pp. 299-314
Persistent link: https://www.econbiz.de/10010392222
Saved in:
5
Optimal category pricing with endogenous store traffic
Fox, Edward J.
;
Postrel, Steven R.
;
Semple, John H.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 709-720
Persistent link: https://www.econbiz.de/10003885047
Saved in:
6
Bestimmungsfaktoren der Preisfairness von Lebensmitteldiscountern
Zielke, Stephan
- In:
Thexis : Fachzeitschrift für Marketing ; …
24
(
2007
)
4
,
pp. 17-20
Persistent link: https://www.econbiz.de/10003560506
Saved in:
7
The Wal-Mart effect : how the worldś most powerful company really works - and how itś transforming the American economy
Fishman, Charles
-
2006
Persistent link: https://www.econbiz.de/10003158639
Saved in:
8
Pricing, exit, and location decisions of firms : evidence on the role of debt and operating efficiency
Khanna, Naveen
;
Tice, Sheri
- In:
Journal of financial economics
75
(
2005
)
2
,
pp. 397-427
Persistent link: https://www.econbiz.de/10002566699
Saved in:
9
Preis- und Konditionenmanagement - auf dem Weg in die Discount-Gesellschaft? : Dokumentation des Workshops vom 23. Juni 2003
Meffert, Heribert
(
ed.
)
-
2003
Persistent link: https://www.econbiz.de/10013330184
Saved in:
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