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accessRights:"restricted"
isPartOf:"International Journal of Financial Services Management"
~isPartOf:"International journal of emerging markets"
~subject:"Consumer behaviour"
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Consumer behaviour
India
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customer satisfaction
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Bakshi, Apurva
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International Journal of Financial Services Management
International journal of emerging markets
Global business review
34
International journal of Indian culture and business management : IJICBM
29
International journal of business excellence : IJBEX
16
Journal of global marketing
16
Journal of retailing and consumer services
15
Journal of international consumer marketing
14
International journal of business innovation and research : IJBIR
13
International journal of Indian culture and business management
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Vision : the journal of business perspective
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International journal of business and globalisation : IJBG
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Journal of internet commerce
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Asia-Pacific journal of management research and innovation
9
The international journal of bank marketing : IJBM
9
International journal of business and emerging markets : IJBEM
8
International journal of electronic marketing and retailing : IJEMR
8
International journal of management practice : IJMP
8
Journal of Indian business research
8
Journal of business research : JBR
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Manthan : journal of commerce and management
8
International journal of internet marketing and advertising : IJIMA
7
International journal of public sector performance management : IJPSPM
7
Journal of fashion marketing and management
7
Young consumers : insight and ideas for responsible marketers
7
Asia Pacific journal of marketing and logistics
6
International journal of e-business research : an official publication of the Information Resources Management Association
6
International journal of green economics : IJGE
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International journal of retail and distribution management
6
International review on public and non-profit marketing
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Journal of strategic marketing
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
International journal of business information systems : IJBIS
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International journal of consumer studies
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International journal of services and operations management : IJSOM
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International journal of technology marketing : IJTMkt
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Journal of marketing analytics : JMA
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Metamorphosis : a journal of management research
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Paradigm : the journal of Institute of Management Technology
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Society and business review
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1
Customer participation in service innovation using SNS smartphone apps : an investigation of the Indian hotel service industry
Sarmah, Bijoylaxmi
;
Shukla, Yupal
;
Chatterjee, Ravi
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2971-2992
Persistent link: https://www.econbiz.de/10014451774
Saved in:
2
Antecedents and consequences of consumers' attitudes toward product placements : evidence from India
Kaur, Ravineet
;
Sharma, Rakesh Kumar
;
Bakshi, Apurva
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2698-2717
Persistent link: https://www.econbiz.de/10014450631
Saved in:
3
Determinants of willingness to pay for traditional bundles : a study from India
Patel, Shivan Sanjay
;
Pandey, Shivendra Kumar
;
Sharma, …
- In:
International journal of emerging markets
18
(
2023
)
7
,
pp. 1697-1718
Persistent link: https://www.econbiz.de/10014333922
Saved in:
4
Influence of consumer cosmopolitanism on purchase intention of foreign vs local brands : a developing country perspective
Srivastava, Ankur
;
Gupta, Nitin
;
Rana, Nripendra P.
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2301-2325
Persistent link: https://www.econbiz.de/10014449834
Saved in:
5
Marketing strategies for highly volatile emerging markets : an empirical study from Pakistani cellular industry
Javed, Ammar
;
Khan, Zia
- In:
International journal of emerging markets
17
(
2022
)
3
,
pp. 812-831
Persistent link: https://www.econbiz.de/10012886431
Saved in:
6
Online banking adoption at the bottom of the pyramid : a survey of Chinese migrant workers
Leonhardt, James M.
;
Chu, Rongwei
- In:
International journal of emerging markets
12
(
2017
)
4
,
pp. 742-752
Persistent link: https://www.econbiz.de/10011774011
Saved in:
7
Experience the "ambience" : testing perceptions of ambient advertising innovations between the United States and Indian consumers
Wu, Jun
;
Arora, Anshu
;
Arora, Amit
- In:
International journal of emerging markets
11
(
2016
)
2
,
pp. 148-174
Persistent link: https://www.econbiz.de/10011587827
Saved in:
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