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isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of Islamic marketing"
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Mode
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Fashion
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18
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9
Markenführung
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Jahrbuch der Absatz- und Verbrauchsforschung
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of Islamic marketing
Journal of fashion marketing and management
224
Journal of retailing and consumer services
78
Journal of business research : JBR
66
Journal of global fashion marketing : JGfM
57
International journal of consumer studies
32
International journal of production economics
29
International journal of retail & distribution management
27
The international review of retail, distribution and consumer research
20
Cogent business & management
19
Business history
17
Asia Pacific journal of marketing and logistics
16
SpringerLink / Bücher
16
Young consumers : insight and ideas for responsible marketers
15
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
14
The journal of brand management : an international journal
13
Transportation research / E : an international journal
13
Psychology & marketing
12
The journal of product & brand management
12
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
11
Qualitative market research : an international journal
11
Springer eBook Collection
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
International journal of production research
10
Springer Series in Fashion Business
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Analytical modeling research in fashion business
8
Contemporary case studies on fashion production, marketing and operations
8
History of retailing and consumption
8
Journal of economic geography
8
Journal of international consumer marketing
8
Journal of marketing management : JMM ; journal of the Academy of Marketing
8
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ECONIS (ZBW)
34
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1
Religiosity and purchase intention : an Islamic apparel brand personality perspective
Zaki, Rana M.
;
El Seidi, Reham
- In:
Journal of Islamic marketing
15
(
2024
)
2
,
pp. 361-396
Persistent link: https://www.econbiz.de/10014470061
Saved in:
2
When modesty meets fashion : how social media and influencers change the meaning of hijab
Karakavak, Zerrin
;
Özbölük, Tuğba
- In:
Journal of Islamic marketing
14
(
2023
)
11
,
pp. 2907-2927
Persistent link: https://www.econbiz.de/10014428812
Saved in:
3
The effect of luxury brands' sustainable fashion marketing types on authenticity, brand attitude, and purchase intention
Lee, Hojae
;
Ko, Eunju
;
Lee, Sanghoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014369363
Saved in:
4
Temporary love : a love-hate transition among luxury fashion consumers in a mediation of brand jealousy and moderation of value-expressiveness
Saini, Aarti
;
Kashif, Muhammad
;
Platania, Silvia Maria
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 513-535
Persistent link: https://www.econbiz.de/10014369365
Saved in:
5
Translating the impacts of social advertising on Muslim consumers buying behavior : the moderating role of brand image
Ur Rehman, Fazal
;
Zeb, Ali
- In:
Journal of Islamic marketing
14
(
2023
)
9
,
pp. 2207-2234
Persistent link: https://www.econbiz.de/10014362545
Saved in:
6
Female Muslim identity and modest clothing consumption in the UK
Ashraf, Samreen
;
Mansur-Williams, Asmah
;
Bray, Jeff
- In:
Journal of Islamic marketing
14
(
2023
)
9
,
pp. 2306-2322
Persistent link: https://www.econbiz.de/10014362551
Saved in:
7
Luxury product and brand purchasing behavior : a conceptual perspective.
Correia, Antónia
;
Kozak, Metin
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
3
,
pp. 327-331
Persistent link: https://www.econbiz.de/10014319614
Saved in:
8
Analysing the factors influencing customer engagement and value co-creation during COVID-19 pandemic : the case of online modest fashion SMEs in Egypt
AbdelAziz, Kesmat
;
Nor Hasliza Saad
;
Thurasamy Ramayah
- In:
Journal of Islamic marketing
14
(
2023
)
1
,
pp. 146-173
Persistent link: https://www.econbiz.de/10013536376
Saved in:
9
Islamic apparel brand personality model
Zaki, Rana M.
;
Kheir El Din, Amr
;
Elseidi, Reham I.
- In:
Journal of Islamic marketing
14
(
2023
)
2
,
pp. 484-503
Persistent link: https://www.econbiz.de/10013536402
Saved in:
10
Hijabista willingness to accept premium pricing : an analytical study of the effect of social and self-identity on hijab fashion brands satisfaction
Alanadoly, Alshaimaa Bahgat
;
Suha Fouad Salem
- In:
Journal of Islamic marketing
13
(
2022
)
1
,
pp. 227-245
Persistent link: https://www.econbiz.de/10012797433
Saved in:
11
Diagnostic analysis of US fashion brand's Bangladeshi outsourcing
Ul Hasan, H. M. Rakib
;
Noh, Mijeong
;
Randolph, Adah Ward
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
2
,
pp. 162-179
Persistent link: https://www.econbiz.de/10013177324
Saved in:
12
Clothing of righteousness : exploring tensions of halal maternity wear on online apparel websites
Krisjanous, Jayne
;
Allayarova, Nilufar
;
Kadirov, Djavlonbek
- In:
Journal of Islamic marketing
13
(
2022
)
5
,
pp. 1125-1142
Persistent link: https://www.econbiz.de/10013278935
Saved in:
13
The anatomy of non-Muslim consumers' halal fashion buying behaviour : a quantitative approach
Arun Kumar Tarofder
;
Umme Salma Sultana
;
Raisal Ismail
; …
- In:
Journal of Islamic marketing
13
(
2022
)
8
,
pp. 1763-1785
Persistent link: https://www.econbiz.de/10013279073
Saved in:
14
Thematic analysis of hijab fashion from Muslim clothing retailers perspective
Siti Hasnah Hassan
;
Husna Ara
- In:
Journal of Islamic marketing
13
(
2022
)
11
,
pp. 2462-2479
Persistent link: https://www.econbiz.de/10013536331
Saved in:
15
Business transparency and willingness to act environmentally conscious behavior : applying the sustainable fashion evaluation system "Higg Index"
Chun, Eunha
;
Joung, Heerim
;
Lim, Young Ju
;
Ko, Eunju
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 437-452
Persistent link: https://www.econbiz.de/10012549101
Saved in:
16
Digital service innovation, customer engagement, and customer equity in AR marketing
Kim, Kyung Hoon
;
Ko, Eunju
;
Kim, Sang Jin
;
Jiang, Qi
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 453-466
Persistent link: https://www.econbiz.de/10012549102
Saved in:
17
The influence of consumers' self-concept and perceived value on sustainable fashion
Jeong, Dayun
;
Ko, Eunju
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
4
,
pp. 511-525
Persistent link: https://www.econbiz.de/10012622603
Saved in:
18
Does online shopping make people feel better? : the therapeutic effect of online shopping on Korean female consumers' mood, self-esteem, and self-efficacy : based on the context of...
Son, Heejung
;
Lee, Jihyun
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
4
,
pp. 580-597
Persistent link: https://www.econbiz.de/10012622609
Saved in:
19
Intimacy of the Russian upper middle class with luxury fashion
Peshkova, Anna
;
Urkmez, Taylan
;
Wagner, Ralf
- In:
Journal of global scholars of marketing science : …
26
(
2016
)
2
,
pp. 152-173
Persistent link: https://www.econbiz.de/10011572123
Saved in:
20
A decision model development for crowdsourcing in the fashion industry
Chun, Eunha
;
Song, Sangah
;
Ko, Eunju
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
4
,
pp. 411-425
Persistent link: https://www.econbiz.de/10010438486
Saved in:
21
Fashion collaboration effects on consumer response and customer equity in global luxury and SPA brand marketing
Kin, Kyulim
;
Ko, Eunju
;
Lee, Mi-ah
;
Mattila, Pekka
; …
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
3
,
pp. 350-364
Persistent link: https://www.econbiz.de/10010408194
Saved in:
22
Effects of co-branding on consumers' purchase intention and evaluation of apparel attritubutes
Wu, D. Gloria
;
Chalip, Laurence Hilmond
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10010408237
Saved in:
23
Which content types increase participation in fashion social platforms?
Ko, Eunju
;
Chun, Eunha
;
Song, Sangah
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
3
,
pp. 297-313
Persistent link: https://www.econbiz.de/10010408104
Saved in:
24
Die Mode-Marke : zur Anwendbarkeit des Markenartikelkonzeptes in der Bekleidungsmode
Hermanns, Arnold
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
38
(
1992
)
4
,
pp. 369-383
Persistent link: https://www.econbiz.de/10001134141
Saved in:
25
Mode : soziales Phänomen u. Mittel d. Identitätsstrukturierung
Wald, Renate
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
31
(
1985
)
3
,
pp. 262-273
Persistent link: https://www.econbiz.de/10001012721
Saved in:
26
Moden : ihre wirtschaftliche und politische Nutzung
Wald, Renate
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
29
(
1983
)
3
,
pp. 308-320
Persistent link: https://www.econbiz.de/10002949037
Saved in:
27
Das Risiko der künstlichen Veralterung in der modernen Absatzwirtschaft
Bergler, Georg
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
8
(
1962
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10001910525
Saved in:
28
Über den Absatz modeabhängiger Erzeugnisse der Textilwirtschaft
Bergler, Georg
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
15
(
1969
)
1
,
pp. 23-40
Persistent link: https://www.econbiz.de/10001910608
Saved in:
29
Mode und Werbung
Damrow, Harry
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
11
(
1965
)
1
,
pp. 27-31
Persistent link: https://www.econbiz.de/10002042934
Saved in:
30
Die Mode als ein Phänomen der Gesellung
Hirmer, Marx-Peter
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
13
(
1967
)
2
,
pp. 204-225
Persistent link: https://www.econbiz.de/10002849452
Saved in:
31
Der US-Lebensstil greift auf Europa über
Robinson, Dwight Edwards
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
16
(
1970
)
4
,
pp. 273-286
Persistent link: https://www.econbiz.de/10002702669
Saved in:
32
Der wirtschaftliche Aspekt der Mode
Robinson, Dwight Edwards
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
9
(
1963
)
4
,
pp. 312-335
Persistent link: https://www.econbiz.de/10002702703
Saved in:
33
Modisch oder modern? : ein Beitrag zur Verbrauchsforschung
Vershofen, Wilhelm
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
10
(
1964
)
2
,
pp. 85-90
Persistent link: https://www.econbiz.de/10002965202
Saved in:
34
Theorien der Mode aus soziologischer Sicht
Wiswede, Günter
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
17
(
1971
)
1
,
pp. 79-93
Persistent link: https://www.econbiz.de/10003026745
Saved in:
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