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type_genre:"Fallstudie"
~type_genre:"Article in journal"
~person:"Suha Fouad Salem"
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Consumer behaviour
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Fashion
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Textile distribution
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Brand image
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Fallstudie
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Suha Fouad Salem
Choi, Tsan-Ming
34
Ko, Eunju
29
Guercini, Simone
9
Kim, Kyung Hoon
9
Shen, Bin
9
Jin, Byoungho
8
Khare, Arpita
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Madsen, Dag Øivind
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Merlo, Elisabetta
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Perry, Patsy
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Vignali, Gianpaolo
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Godart, Frédéric C.
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Kim, Sang Jin
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McColl, Julie
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McCormick, Helen
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Moore, Christopher M.
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Phau, Ian
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Ryding, Daniella
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Atik, Deniz
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Caniato, Federico
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Caridi, Maria
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Choo, Ho Jung
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Chow, Pui-Sze
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Chun, Eunha
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Fiore, Ann Marie
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Goworek, Helen
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Gwozdz, Wencke
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Karaosman, Hakan
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Kautish, Pradeep
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Kim, HaeJung
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Lee, Seung-Hee
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Lee, Yuri
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Macchion, Laura
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Journal of Islamic marketing
2
Asia Pacific journal of marketing and logistics
1
Asian Academy of Management journal : AAMJ
1
Global business review
1
Journal of global fashion marketing : JGfM
1
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1
What drives Malaysian online fashion shopping? : the mediating role of perceived value
Suha Fouad Salem
;
Alanadoly, Alshaimaa Bahgat
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
1
,
pp. 75-89
Persistent link: https://www.econbiz.de/10012803181
Saved in:
2
Hijabista willingness to accept premium pricing : an analytical study of the effect of social and self-identity on hijab fashion brands satisfaction
Alanadoly, Alshaimaa Bahgat
;
Suha Fouad Salem
- In:
Journal of Islamic marketing
13
(
2022
)
1
,
pp. 227-245
Persistent link: https://www.econbiz.de/10012797433
Saved in:
3
The anatomy of non-Muslim consumers' halal fashion buying behaviour : a quantitative approach
Arun Kumar Tarofder
;
Umme Salma Sultana
;
Raisal Ismail
; …
- In:
Journal of Islamic marketing
13
(
2022
)
8
,
pp. 1763-1785
Persistent link: https://www.econbiz.de/10013279073
Saved in:
4
Fashion involvement, opinion-seeking and product variety as stimulators for fashion e-commerce : an investigated model based on S-O-R model
Alanadoly, Alshaimaa Bahgat
;
Suha Fouad Salem
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2410-2434
Persistent link: https://www.econbiz.de/10013553013
Saved in:
5
Effects of social media marketing and selected marketing constructs on stages of brand loyalty
Suha Fouad Salem
;
Salem, Sharif Omar
- In:
Global business review
22
(
2021
)
3
,
pp. 650-673
Persistent link: https://www.econbiz.de/10012591346
Saved in:
6
Self-identity and social identity as drivers of consumers’ purchase intention towards luxury fashion goods and willingness to pay premium price
Suha Fouad Salem
;
Salem, Sharif Omar
- In:
Asian Academy of Management journal : AAMJ
23
(
2018
)
2
,
pp. 161-184
Persistent link: https://www.econbiz.de/10012056826
Saved in:
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