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Evaluating the product portfolio of Japanese public service broadcaster : consumer vs. citizen's view
Tsuji, Masatsugu (contributor);  … - International Telecommunications Society - 2014
Media has been becoming increasingly diversified and public service broadcasters (PSBs) all over the world face new challenges by the Internet, and they have been restructuring their consistencies for the new environments. PSBs have been developing various management approaches by the...
Persistent link: https://www.econbiz.de/10010471149
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Genuss-Standort Deutschland : Zukunftsstrategien für Lebensmittel
2006
Persistent link: https://www.econbiz.de/10003362137
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Product and market development for subsistence marketplaces
Rosa, Jose Antonio (ed.); Viswanathan, Madhu (contributor) - 2007 - 1. ed.
Persistent link: https://www.econbiz.de/10003449636
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Selling modernity : advertising in twentieth-century Germany
Swett, Pamela E. (ed.); Wiesen, S. Jonathan (contributor);  … - 2007
Persistent link: https://www.econbiz.de/10003433275
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Bildkommunikation : Imagerystrategien für die Werbung
Kroeber-Riel, Werner - 1993
Persistent link: https://www.econbiz.de/10013165792
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Producentansvar i Norden : nordiskt seminarium
1998
Persistent link: https://www.econbiz.de/10000985589