The Entrepreneurs World Cup will take place simultaneously in London and Antwerp. The Entrepreneurs World Cup will be host to only the world's BEST speakers and biggest names in the field of Internet Marketing, Sales, Leadership and Wealth Creation. Everyone of our speakers will bring you...

Topics addressed in the seminar are: - Confirmatory factor analysis - Structural equation modeling with latent variables - Evaluating structural equation models - Special topics in structural equation modeling - Introduction to measurement theory - Construction of marketing measurement...

There will be two types of sessions at the annual meeting: Selected Papers and Symposiums. The Selected Paper sessions are an opportunity for individual NAREA members to share their current research. The Symposium sessions are an opportunity for members to organize a group of three or four...

The purpose of this conference is to define new key areas of exploration in the marketing field and to further existing research. Consistent with a global approach to input, substantial international involvement is sought in hopes of enriching the discipline through the viewpoint of scholars and...