Focusing on issues in the Asian-Pacific region, this conference welcomes research on any aspect of advertising, as broadly defined, in one or more Asian-Pacific countries, or in multiple countries involving at least one Asian-Pacific country. It especially seeks research on Asian brands and...

Suggested topics: You may submit a paper on management accounting; capital market-related accounting, finance and auditing issues; corporate governance; enterprise management and taxation in China; or comparing China with other economies. Also welcome are papers dealing with these topics in the...