ADAPT and UNAM – National Autonomous University of Mexico invite professors, researchers, doctoral students, experts, practitioners and all those interested in the conference topics, from the perspectives of multiple disciplines – including, but not limited to, economics, sociology,...

As with any ACR conference, the Latin American conference will provide a multi-topical forum for scholarly presentations, discussions, and collaborations on consumer behavior. In addition, a theme for this conference has been established to encourage some attendees to focus on a set of issues...