This two-day online international workshop will gather doctoral students involved in research in the field of the Economics of Digitalization with both theoretical and empirical focus. Topics of Interest: Telecommunications ; Internet and Software Industries ; Regulation and Competition Policy...

Tracs: - Business to Business, Distribution and Sales Management ; - Consumer Behaviour ; - Digital Marketing and Social Media ; - Social Marketing, Macromarketing and Public Policy ; - Marketing Analytics, Methods and Modelling ; - Advertising and Marketing Communications ; - Marketing...

The ANZMAC Doctoral Colloquium (DC) is for students at all stages of their doctoral research. It offers marketing students an opportunity to gain valuable experience in presenting their work in front of an audience; receive feedback on their work; and network with peers, leading marketing...

Unfortunately, due to travel restrictions in the Australasia region, ICAR 2021 has been postponed until further notice. The area of anti-consumption involves much research relevant to the business ethics, corporate social responsibility, and corporate sustainability. Indeed, anti-consumption is...

The aim of this course is to be an introduction in how to do consumer behavior research, rather than to provide exhaustive coverage of the field as a whole. It will focus on evaluating papers, preparing research ideas, and developing them into research proposals in four important areas of...

Contemporary markets are an ocean of mediocre marketing agendas. Yet, for businesses that dare, difference delivers. And for consumers who care to carve out new identities: diversity matters. That’s why ANZMAC 2021 embraces difference and diversity in marketing knowledge, strategy, and...

The ANZMAC Doctoral Colloquium offers a platform to assist PhD students in developing and shaping their current research practice towards successful academic careers. Designed to connect students to peers and academic mentors, the Doctoral Colloquium at ANZMAC 2021, will offer a...

Topics: Marketing pioneers; Histories of the development and evolution of the marketing discipline; Varieties of marketing cultures and histories; Writing the past: constructing histories in/for marketing; Exploring the historical role of relationships and networks in marketing; Historical...

The Colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading academics in the field of marketing. All topics and methodological approaches within the...

Conference Theme: “Migration and International Business: Theory and Practice” Topical tracks: - Conference Theme Track: Migration and International Business: Theory and Practice; - The Internationalization Process and International Entrepreneurship; - Managing the Value Chain; - International...