The purpose of the European Marketing Academy is to provide a platform for persons professionally concerned with or interested in marketing theory and research. It aims to serve as the core of a communication network for disseminating information and promoting international exchange in the field...

The 2019 conference will bring together leading-edge views of academic scholars, insightful practitioners and policymakers to examine current issues and the driving forces of International Entrepreneurship (IE). The conference is designed to bring together state-of-the art research from the...

Economic historians have recently made much progress in reconstructing historical national accounts and quantifying other economic variables for the last millennium. This work has implications for the stylised facts that growth economists seek to explain in their analysis. At the same time, it...

We invite papers and special sessions that address (but are not limited to) the following themes: - Methodological innovation in interpretive consumer research (e.g. new modes of representation); - New or reassessment of existing philosophical approaches to understanding consumption; - The...

The Department of Marketing has chosen “The Six Senses – The Essentials of Marketing” as motto for the conference in 2010. Marketing starts and ends with the senses. Customers express their, identity, feelings, thoughts and motivations influenced by current and previous sensory experiences...

The colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading academics in the field of marketing. All topics and methodological approaches within the...