Tracs: - Business to Business, Distribution and Sales Management ; - Consumer Behaviour ; - Digital Marketing and Social Media ; - Social Marketing, Macromarketing and Public Policy ; - Marketing Analytics, Methods and Modelling ; - Advertising and Marketing Communications ; - Marketing...

The ANZMAC Doctoral Colloquium (DC) is for students at all stages of their doctoral research. It offers marketing students an opportunity to gain valuable experience in presenting their work in front of an audience; receive feedback on their work; and network with peers, leading marketing...

Topics: - Methodological innovation in interpretive consumer research; - Theoretical approaches that provide new or alternative ways of understanding consumers, consumption and consumer culture (PhD students can submit the theoretical frameworks that underpin their doctoral theses); - Concepts...

Unfortunately, due to travel restrictions in the Australasia region, ICAR 2021 has been postponed until further notice. The area of anti-consumption involves much research relevant to the business ethics, corporate social responsibility, and corporate sustainability. Indeed, anti-consumption is...

Contemporary markets are an ocean of mediocre marketing agendas. Yet, for businesses that dare, difference delivers. And for consumers who care to carve out new identities: diversity matters. That’s why ANZMAC 2021 embraces difference and diversity in marketing knowledge, strategy, and...

The ANZMAC Doctoral Colloquium offers a platform to assist PhD students in developing and shaping their current research practice towards successful academic careers. Designed to connect students to peers and academic mentors, the Doctoral Colloquium at ANZMAC 2021, will offer a...

Because of the COVED 19 the 2020 GSSI conference located at Montpellier next june is canceled !

The theme of the 2019 Academy of Marketing Science World Marketing Congress draws on the historical significance of Edinburgh as the birthplace of the ‘Scottish Enlightenment’, an intellectual movement that centred on reason and advanced the ideas of liberty, progress and the scientific...

The Conference theme is "When you tire of marketing you tire of life". Marketing is, in the eyes of many in society, the driving force for growth and change in our world. Despite this, marketers are the first to be maligned when things seem to go wrong. Marketing is, in some quarters, almost a...

The seminar will explore consumption behavior and food chain dynamics as the result of the capabilities, strategies and environment of stakeholders in the food chain, including consumers. Consumption dynamics mostly refer to food transition with a rising intake of meat, sugar, fats and processed...