This conference invites papers and special session proposals that contribute to a better understanding of the Islamic marketing context through both theoretical and empirical perspectives. Topics: Islamic marketing; Islamic branding; Muslim consumers; Commercializing Islam; Islamic business...

The Congress aims to bring together academics, educators, students, researchers, professionals, government officials, and representatives from non-governmental organizations in the field of leisure, recreation, tourism, and sports to discuss the academic, social, industrial, and political issues...

Multiculturism continues to be a vital aspect of global marketing that affects consumers and businesses around the world. The theme of this year’s conference is, “The Dynamic Nature of Cultural Perspectives in Marketing.” This theme emphasizes the need for educators and business leaders to...