The 2023 conference will continue to reflect the achievements, challenges, and development of the field of Innovation and Product Development Management through academic paper presentations, industry engagement, academic keynotes and roundtable discussions on key themes. The conference aims to...

The Conference is intended to start creating a forum for academic interdisciplinary exchange on theoretical and empirical research in the broad area of interconnexion between Management and Information technology of Computer Sciences and promote an interdisciplinary knowledge in the fields of...

The purpose of the European Marketing Academy is to provide a platform for persons professionally concerned with or interested in marketing theory and research. It aims to serve as the core of a communication network for disseminating information and promoting international exchange in the field...

The seminar introduces the participants to the methods, techniques and theories commonly used in their research area. It also offers possibilities for young researchers to get in contact with their peers, to explore new avenues of thinking, to learn collectively and to exchange ideas in a very...

The aim of this course is to be an introduction in how to do consumer behavior research, rather than to provide exhaustive coverage of the field as a whole. It will focus on evaluating papers, preparing research ideas, and developing them into research proposals in four important areas of...

Theme: “The power of digitalization in making the world smarter and more sustainable” This 4th Research Workshop will address: Part 1: DIGITAL TRANSFORMATION AND DIGITAL STRATEGY, BUSINESS AND ORGANISATION Part 2: GOVERNANCE AND MANAGEMENT OF ARTIFICIAL INTELLIGENCE Part 3: GOVERNANCE AND...

Topics: Intangibles and sustainability; Sustainability and ESG reporting standards and frameworks; Innovation and Intellectual Capital; Intangible liabilities; Sustainability and Intellectual Capital; Intangibles and SDGs. In particular, R&D and IP and their impact on SDGs; Sustainable...

The 2022 conference will continue to reflect the achievements, challenges and development of the field of Innovation and Product Development Management through academic paper presentations, challenge sessions, industry engagement, academic keynotes and roundtable discussions on key themes. The...

Aims of the seminar: Against the background of increasing pressure from the capital market and major corporate trends such as digitization, marketing managers are more and more forced to demonstrate the performance and value relevance of their decisions. Marketing scholars have responded to this...

Topics: - Methodological innovation in interpretive consumer research; - Theoretical approaches that provide new or alternative ways of understanding consumers, consumption and consumer culture (PhD students can submit the theoretical frameworks that underpin their doctoral theses); - Concepts...