2014-09-24–2014-09-26 - Katowice, University of Economics in Katowice, Advanced … (Poland) - European Marketing Academy EMAC; University of …
The 5th edition of the EMAC Regional Conference continues the initiative started several years ago by a group of academics interested in developing research on marketing in Central and Eastern Europe undergoing the process of systemic and economic transition. At that time, an important objective...
