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The theme is "Marketing and Management in the Digital Age". Machine Learning, Deep Learning, IoT, Blockchain, VR, Online Crowdfunding and Digital Currency are the highlights in the conference this year.
Persistent link: https://www.econbiz.de/10012523300
The theme of the conference is Globalization 2.0: China and the World Market. Leaders from academia, industry, and government are invited to gather in Guangzhou. They will focus on the frontiers of marketing theory and social hotspots, sharing the wisdom of smart companies with practical cases....
Persistent link: https://www.econbiz.de/10012013545
Conference Theme: Marketing, Managing and Financing Organizations in International and Local Environments. The conference is inviting papers in all areas that will shed some light on issues that are of paramount importance to managing, marketing and financing organizations successfully....
Persistent link: https://www.econbiz.de/10011756324
The conference committee welcomes contributions on a wide array of topics using a range of scholarly approaches including theoretical and empirical papers employing qualitative, quantitative and critical methods. Key Topics: - Social media in business, - Social media in education, - Social media...
Persistent link: https://www.econbiz.de/10011573900
This symposium aims to bring out some of these brand-related issues. We welcome submissions addressing a broad range of brand strategy and management topics from both theoretical and empirical perspectives.
Persistent link: https://www.econbiz.de/10011306689
3rd International Conference on Economics Business and Marketing Management– CEBMM 2014 is the premier forum for the presentation of new advances and research results in the fields of theoretical, experimental, and applied Economics Business and Marketing Management. The conference will bring...
Persistent link: https://www.econbiz.de/10010213557
TOPICS: - International and Cross-Cultural Marketing - City and Regional Marketing - Network Marketing and Social Media Communication - Services Marketing - Relationship Marketing and Customer Relationship Management - Promotion, Personal Selling and Marketing Communications - Logistics and...
Persistent link: https://www.econbiz.de/10009756734
We welcome conceptual, theoretical and empirical papers, using qualitative and/or quantitative methodologies. Topics: 1. Marketing Strategy and Marketing Management 2. Consumer Psychology and Behavior 3. International Marketing and Cross-cultural Marketing 4. Product and Brand Management 5....
Persistent link: https://www.econbiz.de/10008816069
The purpose of this annual workshop is to stimulate exchange between international and Chinese scholars on current research in economics and finance - broadly defined - that utilizes controlled experiments. We invite submission of papers incorporating or analyzing controlled experiments in...
Persistent link: https://www.econbiz.de/10005878191
Topics: 1. Strategy (New Theory, Method, Technology of Strategy; Strategic Management Tools and Application Analysis; Strategic Risk Management; Global Strategy and Local Risk; Strategic Leadership; Regional Economic Strategy and Sustainable Development; Traditional Chinese Thought and Strategic...
Persistent link: https://www.econbiz.de/10008695250
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