Conference Theme: “Exploring Resilience and Agility within International Business in the MENA Region” Topics: - FDI, mode of entry choice, and internationalisation in MENA - HRM in the MENA region - Corporate social responsibility in MENA - International Marketing and creating global brands...

The goal of this year's conference is to shift the focus of the analysis from the motivations and consequences of internationalization for the firm, to looking at the impact of the activities of MNEs on their home and host countries. Besides offering managerial advice on how better to manage...