The theme of ACR 2022 is "Together" Our conference theme advocates for coming together across sub-disciplines to address important theoretical and substantive issues. Several of these issues will be highlighted in plenary panels and debates. Various methods will be showcased in workshops. For...

The conference theme is Advancing Connections. It is inspired by a desire to build better connections across different research paradigms and approaches and to facilitate connections among academics, practitioners, and public policy makers, as well as to consumers. In recent years, many members...

The theme of ACR 2009 is “A World of Knowledge At the Point of Confluence.” Papers dealing with substantive, methodological, or theoretical topics in consumer research are sought for competitive paper sessions.

The theme of the ACR 2008 conference is "Port of Call." Researchers from around the world will arrive in the international trading center of San Francisco, laden with a valuable cargo of ideas for sale and trade. Our theme therefore is meant to highlight the international nature of our...

The theme of the ACR 2007 conference is “Building Bridges.” Over the past few years, our field has evolved, grown and consequently clustered into different sub-groups based on theoretical paradigms, methodological interests, substantive applications, and geographies. In addition, the number...

The goal of the conference is to bring together top researcher-scholars in a single-track conference that enables theoretical understanding of each area and that fosters dialogue on their potential inter-relationships and boundaries as antecedents to brand behavior, particularly as it might...

Topics: - The Individual Consumer and the Buyer/Seller - Market Research Methods - Marketing/Business Functions Responsible for Delivering Value

The conference focuses on the Consumer Culture Theory Approach explicated by Eric Arnould and Craig Thompson in the March, 2005 issue of the Journal of Consumer Research. Qualitative, interpretive, ethnographic, videographic, netnographic, poetic, and phenomenological consumer research is sought.

Given the theme of the conference of “Portal to the Pacific – Public Policy in the International Arena”, a diversity of public policy topics of relevance to the conference include but are not limited to the following: - Competitive actions, market effects and anti-trust questions -...